HACKER SAFE certified sites prevent over 99.9% of hacker crime.
RELATED AISLES



 
Ships free on qualified orders.
$14.95
TRADE PAPER, NEW
Ships in 1 to 3 days
Add to Wishlist
Qty Store Section
2 BeavertonBusiness- History and Biography
25 Local Warehouse Business- General
10 Remote Warehouse Business- Writing
Hide store locations


Boeing Versus Airbus: The Inside Story of the Greatest International Competition in Business (Vintage)
by John Newhouse

Boeing Versus Airbus: The Inside Story of the Greatest International Competition in Business (Vintage) Cover

About This Book

ISBN13: 9781400078721
ISBN10: 1400078725
All Product Details

Synopses & Reviews

Publisher Comments:

The commercial airline industry is one of the most volatile, dog-eat-dog enterprises in the world, and in the late 1990s, Europe’s Airbus overtook America’s Boeing as the preeminent aircraft manufacturer. However, Airbus quickly succumbed to the same complacency it once challenged, and Boeing regained its precarious place on top. Now, after years of heated battle and mismanagement, both companies face the challenge of serving burgeoning Asian markets and stiff competition from China and Japan. Combining insider knowledge with vivid prose and insight, John Newhouse delivers a riveting story of these two titans of the sky and their struggles to stay in the air.

Review:

 “A must-read for anyone looking for a glimpse into the white-knuckled world of the commercial airplane business.”

—BusinessWeek

“One of the great business stories of our times.”

—The Chicago Tribune

“An epic narrative. . . . There is nothing quite like it . . . [and there’s] no better commentator on this sporting struggle than John Newhouse.” —The Economist

“Mr. Newhouse gives us a tutorial on a number of important issues that affect all participants in the global marketplace.”

—The Washington Times

back to top

About the Author

John Newhouse has written seven books and for many years was the Washington correspondent for The New Yorker. He lives in Washington, D.C.
back to top
back to top

Product Details

ISBN:
9781400078721
Subtitle:
The Inside Story of the Greatest International Competition in Business
Author:
Newhouse, John
Publisher:
Vintage Books USA
Subject:
General
Subject:
Industries - Transportation
Subject:
Corporate & Business History - General
Subject:
Aviation - History
Series:
Vintage
Publication Date:
January 2008
Binding:
Paperback
Language:
English
Pages:
254
Dimensions:
7.98x5.28x.68 in. .46 lbs.
back to top