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Interviews | January 24, 2012

Jill Owens: IMG Ben Marcus: The Powells.com Interview

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Ben MarcusBen Marcus's books The Age of Wire and String and Notable American Women were considered "experimental" fiction because of his unconventional use of... Continue »
  1. $18.17 Sale Hardcover add to wish list

    The Flame Alphabet

    Ben Marcus 9780307379375
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How to Start and Run a Coffee Bar, 2ed

by Tom Matzen

How to Start and Run a Coffee Bar, 2ed Cover

 

Synopses & Reviews

Publisher Comments:

You, too, can take advantage of one of today's most popular and profitable business ventures — a coffee bar/tea shop.

A comprehensive guide on what to expect when owning and operating this type of business, this book includes everything from choosing a unique identity to roasting, making, and serving coffee, espresso, and tea.

The two authors share their inside perspective on running a coffee bar, answering questions such as:

  • How do I prepare a business plan?
  • How do I market my coffee bar?
  • What special equipment will I need?
  • What will it cost to get started?
  • What should I look for when choosing a location?
  • How do I roast coffee beans and brew a great cup of coffee?
  • What are the 11 steps to WOW! customer service?
  • What about expansion and franchising?

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Product Details

ISBN:
9781551803548
Author:
Matzen, Tom
Author:
Matzen, Thomas
Author:
Harrison, Marybeth
Publisher:
Self-Counsel Press
Location:
Bellingham, WA, USA
Subject:
Management
Subject:
New Business Enterprises
Subject:
Coffeehouses
Subject:
Coffee shops
Subject:
Cafâes
Subject:
Nouvelles entreprises
Subject:
Industries - Hospitality, Travel & Tourism
Copyright:
2001
Edition Number:
2
Edition Description:
Paperback
Series:
Start & Run ...
Series Volume:
2
Publication Date:
June 2001
Binding:
Paperback
Language:
English
Illustrations:
Yes
Pages:
244
Dimensions:
9.94x8.14x.57 in. 1.22 lbs.
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