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Q&A | February 27, 2014

Rene Denfeld: IMG Powell’s Q&A: Rene Denfeld



Describe your latest book. The Enchanted is a story narrated by a man on death row. The novel was inspired by my work as a death penalty... Continue »
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    The Enchanted

    Rene Denfeld 9780062285508

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How to Be a Graphic Designer, Without Losing Your Soul

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How to Be a Graphic Designer, Without Losing Your Soul Cover

 

Synopses & Reviews

Publisher Comments:

Designers are quick to tell us about their sources of inspiration, but they are much less willing to reveal such critical matters as how to find work, how much they charge, and what to do when a client rejects three weeks of work and refuses to pay the bill. How to be a graphic designer without losing your soul addresses the concerns of young designers who want to earn a living by doing expressive and meaningful work, and who want to avoid becoming hired drones working on soulless projects. Written by a designer for designers, it combines practical advice with philosophical guidance to help young professionals embark on their careers.
How should designers manage the creative process? What's the first step in the successful interpretation of a brief? How do you generate ideas when everything just seems blank? How to be a graphic designer offers clear, concise guidance for these questions, along with focused, no-nonsense strategies for setting up, running, and promoting a studio, finding work, and collaborating with clients.
The book also includes inspiring interviews with ten leading designers, including Rudy VanderLans (Emigre), John Warwicker (Tomato), Neville Brody (Research Studios), and Andy Cruz (House Industries). All told, How to be a graphic designer covers just about every aspect of the profession, and stands as an indispensable guide for any young designer.

Book News Annotation:

The kinds of questions young designers most often need answers to are the practical things--how to find work, what to charge, what the first step is interpreting a brief, and how to work it out when with a job or a client relationship goes wrong. Shaughnessy, the co- founder of a London design firm as well as a design writer, provides a guide that tells all. He includes interviews with 10 big-name designers who talk about how they got going. The edition is (of course) beautiful to look at and offers a nice appendix of print and online resources, but it lacks an index.
Annotation ©2006 Book News, Inc., Portland, OR (booknews.com)

Book News Annotation:

The kinds of questions young designers most often need answers to are the practical things--how to find work, what to charge, what the first step is interpreting a brief, and how to work it out when with a job or a client relationship goes wrong. Shaughnessy, the co- founder of a London design firm as well as a design writer, provides a guide that tells all. He includes interviews with 10 big-name designers who talk about how they got going. The edition is (of course) beautiful to look at and offers a nice appendix of print and online resources, but it lacks an index. Annotation ©2006 Book News, Inc., Portland, OR (booknews.com)

Synopsis:

Designers are quick to tell us about their sources of inspiration, but they are much less willing to reveal such critical matters as how to find work, how much they charge, and what to do when a client rejects three weeks of work and refuses to pay the bill.

About the Author

Adrian Shaughnessy was co-founder of the leading London-based design company Intro and was the company's creative director for 15 years before leaving in 2003 to pursue a career as a design writer. He writes regularly for Print magazine and for UK design magazines Eye, Creative Review, Design Week, and Grafik, and is a contributor to The Wire magazine.

Product Details

ISBN:
9781568985596
Foreword:
Sagmeister, Stefan
Publisher:
Princeton Architectural Press
Foreword:
Sagmeister, Stefan
Author:
Shaughnessy, Adrian
Subject:
Vocational Guidance
Subject:
Business Aspects
Subject:
Graphic Arts
Subject:
Design - General
Subject:
Graphic Arts - General
Subject:
General
Subject:
Graphic arts -- Vocational guidance.
Subject:
Commercial art -- Vocational guidance.
Copyright:
Publication Date:
September 2005
Binding:
Paperback
Language:
English
Illustrations:
Y
Pages:
160
Dimensions:
9.14x7.64x.55 in. .99 lbs.

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Related Subjects

» Arts and Entertainment » Art » Art Business Guides
» Arts and Entertainment » Art » Graphic Design
» Arts and Entertainment » Art » Typography
» Computers and Internet » Desktop Publishing » General

How to Be a Graphic Designer, Without Losing Your Soul Used Trade Paper
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Product details 160 pages Princeton Architectural Press - English 9781568985596 Reviews:
"Synopsis" by , Designers are quick to tell us about their sources of inspiration, but they are much less willing to reveal such critical matters as how to find work, how much they charge, and what to do when a client rejects three weeks of work and refuses to pay the bill.
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