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Unfolding the Napkin: The Hands-On Method for Solving Complex Problems with Simple Pictures

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Unfolding the Napkin: The Hands-On Method for Solving Complex Problems with Simple Pictures Cover

 

Synopses & Reviews

Publisher Comments:

An original workbook companion to the acclaimed business bestseller The Back of the Napkin

Dan Roam's The Back of the Napkin, a BusinessWeek bestseller, taught readers the power of brainstorming and communicating with pictures. It presented a new and exciting way to solve all kinds of problems-from the boardroom to the sales floor to the cubicle jungle.

The companion workbook, Unfolding the Napkin, helps readers put Roam's principles into practice with step-by-step guidelines. It's filled with detailed case studies, guided do-it-yourself exercises, and plenty of blank space for drawing. Roam structured the book as a complete four-day visual-thinking seminar, taking readers step-by-step from "I can't draw" to "Here is the picture I drew that I think will save the world."

The workbook teaches readers how to:

•Improve their three "built-in" visual problem solving tools.

•Apply the four-step visual thinking process (look-see-imagine-show) in any business situation.

•Instantly improve their visual imaginations.

•Learn how to recognize the type of problem to choose the best visual solution.

If The Back of the Napkin was a guide to fine dining, Unfolding the Napkin is the cookbook that will soon be heavily marked up and dogeared.

Synopsis:

This companion workbook to "The Back of the Napkin" helps readers put Roam's principles into practice with step-by-step guidelines. It's filled with case studies, do-it-yourself exercises, and plenty of blank space for drawing.

About the Author

Dan Roam is founder and president of Digital Roam Inc., a management consulting firm that helps businesses solve problems through visual thinking. He has brought his unique approach to clients such as Microsoft, Wal-Mart, Wells Fargo, the U.S. Navy, HBO, NewsCorp., and the U.S. Senate. He lectures around the world for clients and at business conferences.

Product Details

ISBN:
9781591843191
Author:
Roam, Dan
Publisher:
Portfolio
Subject:
Economics - General
Subject:
Business Communication - General
Subject:
Management -- Audio-visual aids.
Subject:
Problem solving - Audio-visual aids
Subject:
Decision Making & Problem Solving
Subject:
Business Communication
Copyright:
Edition Description:
Paperback / softback
Publication Date:
20091231
Binding:
TRADE PAPER
Grade Level:
from 12
Language:
English
Illustrations:
illustrations throughout
Pages:
320
Dimensions:
9.80x7.90x.90 in. 1.25 lbs.
Age Level:
18-17

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Related Subjects

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» Business » Personal Skills
» Business » Strategy
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Unfolding the Napkin: The Hands-On Method for Solving Complex Problems with Simple Pictures Used Trade Paper
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Product details 320 pages Portfolio - English 9781591843191 Reviews:
"Synopsis" by , This companion workbook to "The Back of the Napkin" helps readers put Roam's principles into practice with step-by-step guidelines. It's filled with case studies, do-it-yourself exercises, and plenty of blank space for drawing.
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