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    Migratory Animals is mostly set in Texas during the first years of the most recent recession, when the cast of characters — an eclectic group... Continue »
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      Migratory Animals (P.S.)

      Mary Helen Specht 9780062346032

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1 Beaverton Business- Advertising
1 Burnside Business- Marketing

The Wizard of Ads: Turning Words Into Magic and Dreamers Into Millionaires

by

The Wizard of Ads: Turning Words Into Magic and Dreamers Into Millionaires Cover

 

Synopses & Reviews

Publisher Comments:

Forget Madison Avenue! Learn the unvarnished truth about what works, what doesn't and why from the most fascinating storyteller since Paul Harvey. Full of provocative ideas and soaring inspiration, this book is like a bag of potato chips. Short, compelling information-packed chapters make it impossible to read just one.
-- Which kind of ads work the best
-- World's best traffic builder
-- The 12 causes of advertising failure
-- Why the right word is worth a thousand pictures
-- Why you should never worry about reaching the "right person"
-- How to measure success

Anyone involved in marketing, sales, and customer service will find it an invaluable guide.

Synopsis:

Filled with provocative ideas and soaring inspiration, this book presents short, compelling, information-packed chapters that tell readers what works, what doesn't, and why, when it comes to turning dreamers into millionaires.

Product Details

ISBN:
9781885167293
Author:
Williams, Roy H.
Publisher:
Bard Productions
Author:
Williams, Roy H.
Location:
Austin, Tex. :
Subject:
Small Business
Subject:
Marketing - General
Subject:
Advertising & Promotion
Subject:
Advertising
Subject:
General Business & Economics
Subject:
Business-Advertising
Copyright:
Edition Description:
Trade paper
Publication Date:
19980631
Binding:
TRADE PAPER
Grade Level:
General/trade
Language:
English
Illustrations:
Yes
Pages:
221
Dimensions:
9.99x7.19x.72 in. .96 lbs.

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Related Subjects

Business » Advertising
Business » Marketing

The Wizard of Ads: Turning Words Into Magic and Dreamers Into Millionaires Used Trade Paper
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$4.95 In Stock
Product details 221 pages Bard Press (TX) - English 9781885167293 Reviews:
"Synopsis" by , Filled with provocative ideas and soaring inspiration, this book presents short, compelling, information-packed chapters that tell readers what works, what doesn't, and why, when it comes to turning dreamers into millionaires.
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