This book covers all aspects of airline design, tracing significant trends since 1945. The comprehensive pictorial overview takes the reader on a tour of everything from airport architecture and d?cor to airplane design, construction, and brand identity. The ?journey? continues with the many layers of clever and coordinated product design on board?including the cabin and tableware ? all contributing to the overall design experience. Finally, the editors include a section on airline collectibles, such as hold-all?s, model airplanes and umbrellas, which reinforce and extend the airline's image. ? An ideal gift for the avid traveler ? This copiously illustrated guide is both a study in corporate image building, as well as a document of travel in our time.

This compendium chronicles the pleasures of flying in style with copious illustrations and evocative text. Far from the check-in lines of regular air travel, we get a peek at expansive airport lounges with every comfort and convenience. There is everything from ergonomic workspaces to shower and changing rooms?even completely equipped fitness centers. Naturally, the opulence continues on board with luxurious seating--and sometimes--full-scale beds! Not to forget the fine tableware and linens, or the walk-up bar. This book also showcases private and business jets, which offer the de-luxe d?cor of a penthouse in the sky.