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Getting Started in Entrepreneurship (Getting Started in)

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Getting Started in Entrepreneurship (Getting Started in) Cover

 

Synopses & Reviews

Publisher Comments:

"Jack Kaplan is an entrepreneur‘s entrepreneur. His book reflects his in-the-trenches experience and provides practical wisdom for anyone launching a company. Read this and get started right!"––Ray Smilor, Vice President, Kauffman Center for Entrepreneurial Leadership

"Jack is not only a successful entrepreneur, but also a student and teacher of entrepreneurship. Getting Started in Entrepreneurship is a guidebook of experience and wisdom from the inception of an idea to starting a business. This is an important book about the science of entrepreneurship."––Kevin O’ Connor, Chairman, DoubleClick Inc.

"If you want to start a business but have no time for an MBA, all you‘ll need is in this book. It‘s full of up-to-date, easy-to-understand information that will save you time and money. Don‘t put it on your shelf. Put it beside your bed for those sleepless nights that are part of the entrepreneurial journey."––Professor Murray Low, Executive Director, Eugene M. Lang Center for Entrepreneurship at Columbia Business School

"Jack brings a unique perspective to the world of entrepreneurship; his success in his own business has taught him what needs to be done to build a business; his years as a judge for the Ernst & Young Entrepreneur Of The Year® award program have given him a close-up view of how others have succeeded; and his years as a business school professor have taught him how to organize, summarize, and share that knowledge. The road to entrepreneurial success starts here; read this book!"––Ralph A. Subbiondo, Partner, Ernst & Young’s Entrepreneurial Services Group

Book News Annotation:

Kaplan (entrepreneurial studies, Columbia Business School) describes the basics for beginning entrepreneurs. Coverage spans all stages of a company from startup and initial funding through growing the business and possibly selling it. Guidelines are provided for starting a home- based business, opening a franchise, and buying an existing business. Other topics include analyzing the market, writing a business plan, financing, the IPO process, and launching an Internet company.
Annotation c. Book News, Inc., Portland, OR (booknews.com)

Synopsis:

"Jack Kaplan is an entrepreneur's entrepreneur. His book reflects his in-the-trenches experience and provides practical wisdom for anyone launching a company. Read this and get started right!"--Ray Smilor, Vice President, Kauffman Center for Entrepreneurial Leadership

"Jack is not only a successful entrepreneur, but also a student and teacher of entrepreneurship. Getting Started in Entrepreneurship is a guidebook of experience and wisdom from the inception of an idea to starting a business. This is an important book about the science of entrepreneurship."--Kevin O' Connor, Chairman, DoubleClick Inc.

"If you want to start a business but have no time for an MBA, all you'll need is in this book. It's full of up-to-date, easy-to-understand information that will save you time and money. Don't put it on your shelf. Put it beside your bed for those sleepless nights that are part of the entrepreneurial journey."--Professor Murray Low, Executive Director, Eugene M. Lang Center for Entrepreneurship at Columbia Business School

"Jack brings a unique perspective to the world of entrepreneurship; his success in his own business has taught him what needs to be done to build a business; his years as a judge for the Ernst & Young Entrepreneur Of The Year award program have given him a close-up view of how others have succeeded; and his years as a business school professor have taught him how to organize, summarize, and share that knowledge. The road to entrepreneurial success starts here; read this book!"--Ralph A. Subbiondo, Partner, Ernst & Young's Entrepreneurial Services Group

About the Author

"...an extremely practical guide..." (Gulf Business, November 2001)

Table of Contents

Introduction.

Developing Ideas and Business Opportunities.

Analyzing the Market, Customers and Competition.

Starting Home-Based Businesses, Opening Franchises, and Buying Existing Businesses.

Preparing a Winning Business Plan.

Getting the Funding.

Bank Loans and Debt Financing.

The IPO Process (Going Public).

Launching an Internet Business.

Discovering Value in Intellectual Property: The Competitive Edge.

Building the Resources and Setting Up the Company.

References.

Glossary.

Index.

Product Details

ISBN:
9780471294566
Author:
Kaplan, Jack
Publisher:
John Wiley & Sons
Author:
Kaplan
Author:
Kaplan, Jack M.
Location:
New York
Subject:
Management
Subject:
Entrepreneurship
Subject:
New Business Enterprises
Subject:
New business enterprises -- Management.
Subject:
Business-Start Up Business
Subject:
Business & Management Special Topics
Copyright:
Edition Description:
Includes bibliographical references and index.
Series:
Getting Started in
Series Volume:
21
Publication Date:
January 2001
Binding:
TRADE PAPER
Grade Level:
General/trade
Language:
English
Illustrations:
Yes
Pages:
304
Dimensions:
9.26x6.14x.84 in. .91 lbs.

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Related Subjects

Business » General
Business » Investing
Business » Management
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Business » Small Businesses » General
Business » Small Businesses » Operations
Business » Start Up Business

Getting Started in Entrepreneurship (Getting Started in) New Trade Paper
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$29.95 In Stock
Product details 304 pages John Wiley & Sons - English 9780471294566 Reviews:
"Synopsis" by , "Jack Kaplan is an entrepreneur's entrepreneur. His book reflects his in-the-trenches experience and provides practical wisdom for anyone launching a company. Read this and get started right!"--Ray Smilor, Vice President, Kauffman Center for Entrepreneurial Leadership

"Jack is not only a successful entrepreneur, but also a student and teacher of entrepreneurship. Getting Started in Entrepreneurship is a guidebook of experience and wisdom from the inception of an idea to starting a business. This is an important book about the science of entrepreneurship."--Kevin O' Connor, Chairman, DoubleClick Inc.

"If you want to start a business but have no time for an MBA, all you'll need is in this book. It's full of up-to-date, easy-to-understand information that will save you time and money. Don't put it on your shelf. Put it beside your bed for those sleepless nights that are part of the entrepreneurial journey."--Professor Murray Low, Executive Director, Eugene M. Lang Center for Entrepreneurship at Columbia Business School

"Jack brings a unique perspective to the world of entrepreneurship; his success in his own business has taught him what needs to be done to build a business; his years as a judge for the Ernst & Young Entrepreneur Of The Year award program have given him a close-up view of how others have succeeded; and his years as a business school professor have taught him how to organize, summarize, and share that knowledge. The road to entrepreneurial success starts here; read this book!"--Ralph A. Subbiondo, Partner, Ernst & Young's Entrepreneurial Services Group

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