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Other titles in the Management of Innovation and Change Series series:
Technology Integration (Management of Innovation and Change Series)by Marco Iansiti
Synopses & Reviews
"Technology Integration" challenges the way traditional R&D organizations should work, and provides a new and relevant framework for actively managing the space between the creation and the application of technology.
Book News Annotation:
Iansiti (technology and operations management, Harvard Business School examines the relationship between process and performance at the project level, exploring what drives the effectiveness of research and development in environments characterized by rapid change. Based on his six-year empirical study on the computer industry (with focused studies of mainframes, semiconductors, workstations and software), he asserts that technology integration is the crucial factor dictating product development performance.
Annotation c. Book News, Inc., Portland, OR (booknews.com)
Includes bibliographical references (p. 225-233) and index.
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