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Other titles in the Human Factors & Ergonomics series:
Content Preparation Guidelines for the Web and Information Appliances: Cross-Cultural Comparisonsby Huafei Liao
Synopses & Reviews
Content preparation is an integral part of the usability equation: it answers the question of what information is needed for effective decision making. Once content preparation has been established, the question how to present what can be answered. Content Preparation Guidelines for the Web and Information Appliances: Cross-Cultural Comparisons provides a theoretical foundation and operational tools to effectively prepare content so that users are able to make correct decisions regarding the purchase of goods and services.
Traditionally, human aspects of computing have been assessed by usability evaluation methods, which determine how well the system is designed for joyful, satisfying, and productive use. But, effectively designing the how without providing a solid foundation for designing the what can not result in effective web and information appliance-based operations. This book presents a review and reappraisal of the science base of content preparation and descriptions of four major studies on content preparation involving more than 1,200 participants. Based on these studies, it establishes a factor structure of content preparation and relative importance of each factor in effective decision making and concludes with guidelines for the design of content for a variety of populations.
Unlike previous publications in usability that have predominantly concentrated on how to present information, this book focuses on what information should be presented and the information appliances for different cultures. With a cross-cultural comparison and a review of fundamental theories, the book not only answers the question of what information needs to be presented for effective decision making, but also addresses the impact of culture on content usability.
Book News Annotation:
Liao, a control systems engineer, et al. offer a guide for usability professionals, web and IT appliance designers, and researchers to effectively preparing content so that users are able to make decisions regarding the purchase of goods or services and be able to obtain information about items of interest. They provide an overview of content preparation; detail their studies on different aspects of preparation requirements for web-based design for American and Chinese populations and information technology appliance design for the Chinese population; and discuss the derivation of guidelines for designing content preparation for web and IT appliances like TVs and cell phones. They discuss aspects such as information quality, usability, different aspects of interfaces, e-commerce and advertising, e-education, cultural differences, and risk. Annotation ©2010 Book News, Inc., Portland, OR (booknews.com)
Traditionally, human aspects of computing have been assessed by evaluation methods that determine how well the system is designed for productive use. However, providing a solid foundation for designing content is also essential for creating effective web and information appliance-based operations. Focusing on these applications, this book presents a cross-cultural comparison and fundamental review of the theory and utility of content preparation. Based on four major factor analysis studies involving over 1200 participants in the U.S. and China, the text provides guidelines for the design of content for the African American population, the Caucasian population, and the Chinese population.
Unlike previous publications in usability, which have concentrated predominantly on how to present information, this book focuses on what information should be presented and on information appliances for different cultures. It provides operational tools to effectively prepare the content which needs to be disseminated. This enables readers to make good decisions regarding the purchase of goods and services and obtain information on items of interest. A cross-cultural comparison and fundamental review of the theory, the book not only answers the question of what information is required for effective decision making, but also addresses the impact of culture on content usability.
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Computers and Internet » Computers Reference » Social Aspects » Human and Computer Interaction