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The Fairchild Dictionary of Retailing

The Fairchild Dictionary of Retailing Cover

 

Synopses & Reviews

Publisher Comments:

This edition of The Fairchild Dictionary of Retailing clearly defines terms commonly used in all parts of the retail industry, from retail advertising to merchandising and displays. This comprehensive reference for students and faculty in all retailing and merchandising programs lists over 10,000 terms alphabetically with extensive cross-referencing. Global terms used in the retailing industry, including descriptions of retail market structures of countries around the world, are covered. This up-to-date reference book also includes important legislation related to the retail industry, government agencies, and merchandise marts, new terms related to the e-retailing business, extensive Internet resources, and a bibliography.

About the Author

Rona Ostrow, Lehman College.

Product Details

ISBN:
9781563673443
Publisher:
Fairchild Books & Visuals
Subject:
Industries - Retailing
Author:
Ostrow, Rona
Subject:
Reference - General
Subject:
Retail trade
Subject:
Business Writing
Publication Date:
20080731
Binding:
HARDCOVER
Language:
English
Pages:
480
Dimensions:
11.2 x 8.7 x 1.3 in 1 lb

Related Subjects

Business » General
Business » Management
Business » Reference
Business » Writing
History and Social Science » World History » General
Transportation » Aviation » General

The Fairchild Dictionary of Retailing
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Product details 480 pages Fairchild Books & Visuals - English 9781563673443 Reviews:
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