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Original Essays | September 15, 2014

Lois Leveen: IMG Forsooth Me Not: Shakespeare, Juliet, Her Nurse, and a Novel

There's this writer, William Shakespeare. Perhaps you've heard of him. He wrote this play, Romeo and Juliet. Maybe you've heard of it as well. It's... Continue »
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    Juliet's Nurse

    Lois Leveen 9781476757445

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Building the Successful Theater Company


Building the Successful Theater Company Cover


Synopses & Reviews

Publisher Comments:

The second edition of Building the Successful Theater Company takes readers even deeper into the world of theatrical production, examining in great depth the financial realities of establishing--and maintaining--a successful organization. This indispensable reference is updated to include more theater company profiles with expert advice to better reveal the pitfalls, passions, and practicalities of the theater industry. The author's been-there-done-that personal experiences along with the wisdom of esteemed theater company heads will encourage readers to aim high and overcome challenges to accomplish all of their creative and financial objectives. Everything from finding a performance space, to creating a first season, to promoting a company and production, to designing a long-term plan is discussed in detail in this engaging guide--a sometimes irreverent, always relevant look behind the curtain of the modern stage troupe. Chapters include developing business and budget plans, rehearsing, attracting attention with publicity and word-of-mouth, adapting to growth, and more. No other book contains the unique insights and sound advice found in this indispensable reference.

About the Author

Lisa Mulcahy is a multimedia writer and theater actor, director, producer, and teacher whose many stage credits include co-writing and directing the smash hit Off-Broadway and regional productions of Renegade Sluts on Bikes; she was also directed by Edward Albee in his production of his play Malcolm. She is a contributor to many national and

international magazines including, Stage Directions, Glamour, Marie Claire, and Seventeen. She is based in New York City.

Product Details

Mulcahy, Lisa
Allworth Press
Business Aspects
Theater - General
Edition Description:
Trade Paper
Publication Date:
Grade Level:
9 x 6 x 6.1 in 14.72 oz

Related Subjects

Arts and Entertainment » Drama » General
Arts and Entertainment » Drama » Production » General
Arts and Entertainment » Drama » Reference

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Product details 256 pages Allworth Press - English 9781581157611 Reviews:
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