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Original Essays | September 4, 2014

Edward E. Baptist: IMG The Two Bodies of The Half Has Never Been Told: Slavery and the Making of American Capitalism



My new book, The Half Has Never Been Told: Slavery and the Making of American Capitalism, is the story of two bodies. The first body was the new... Continue »
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Business Plans That Work: A Guide for Small Business 2/E

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Business Plans That Work: A Guide for Small Business 2/E Cover

 

Synopses & Reviews

Publisher Comments:

Turn your great idea into BIG PROFITS with a powerful, persuasive business plan

With any endeavor, good planning is the key to good results--especially in the launch of a new business or product. Business Plans That Work gives you an easy-to-follow template for conceptualizing, writing, focusing, and revising a business plan that converts your business idea into financial profit.

A virtual blueprint for entrepreneurial success, this new edition of the popular entrepreneur's guide provides all the tools you need to communicate the value of your idea to investors and attract key talent, and create a plan you can turn to throughout the entire process of starting and running a business. You'll learn how to: Determine what to include in each plan, why, and for whom Secure the capital you need to get the project off the ground Assess opportunities and risks involved in your project Avoid common pitfalls that cost money, time, and effort

With Business Plans That Work, you have everything you need to create winning strategies for development, sales, marketing, operations, distribution, and everything else successful ventures are founded on.

Synopsis:

An easy-to-follow, step-by-step template for how to write, adapt, focus, and adapt a winning business planand hone valuable skills that will make the plan work.

About the Author

Andrew Zacharakis is the John H. Muller, Jr. Chair in Entrepreneurship at Babson College, Wellesley, MA. He is the Director of the Babson College Entrepreneurship Research Conference and past president of the Entrepreneurship Division of the Academy of Management. He is also a past chair of the Entrepreneurship Department at Babson College and a past Director of the Arthur M. Blank Center for Entrepreneurship at Babson. Zacharakis is the author of five books and has been quoted in numerous newspapers including, The Wall Street Journal, USA Today, The Boston Globe, The New York Times and The Los Angeles Times, and by several magazines, including Inc., Entrepreneur and Kiplinger's. He has also appeared on television in the Bloomberg Small Business Report and radio on NPR Morning Edition.

Stephen Spinelli is the President of Philadelphia University and prior Vice Provost for Entrepreneurship and Global Management at Babson College. He was a member of the founding team of Jiffy Lube International and later the founder, director, and senior executive of American Oil Change Corporation, the largest franchisee of this international automotive retailer. Spinelli ha authored or co-authored nine books and over 25 teaching cases that are used in business schools around the world.

Table of Contents

Preface; Chapter 1. Entrpreneurs Create the Future; Chapter 2. Before you Start Writing Your Plan; Chapter 3. Getting Started; Chapter 4. Industry; Chapter 5. Company and Product Description; Chapter 6. Marketing Plan; Chapter 7. Operations and Development; Chapter 8. Team; Chapter 9. The Critical Risks and Offering Plan Sections; Chapter 10. Financial Plan; Conclusion

Product Details

ISBN:
9780071748834
Author:
Zacharakis, Andrew
Publisher:
McGraw-Hill
Author:
Andrew Zacharakis
Author:
Timmons, Jeffry A.
Author:
Stephen Spinelli, Jr.
Author:
Spinelli, Stephen
Author:
Timmons Jeffry
Subject:
Business Writing
Subject:
Development & Growth
Subject:
Small Business
Subject:
Decision Making & Problem Solving
Subject:
Entrepreneurship
Subject:
Business - Small Business
Copyright:
Edition Description:
Revised
Publication Date:
March 2011
Binding:
TRADE PAPER
Grade Level:
Professional and scholarly
Language:
English
Pages:
208
Dimensions:
9.000 x 6.000 in

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Related Subjects

Business » Business Plans
Business » Small Businesses » General
Business » Writing
Reference » Writing » Writing as a Business

Business Plans That Work: A Guide for Small Business 2/E New Trade Paper
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Product details 208 pages McGraw-Hill - English 9780071748834 Reviews:
"Synopsis" by , An easy-to-follow, step-by-step template for how to write, adapt, focus, and adapt a winning business planand hone valuable skills that will make the plan work.
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