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Design Basics (with Arts Coursemate with eBook Printed Access Card)

Design Basics (with Arts Coursemate with eBook Printed Access Card) Cover

 

Synopses & Reviews

Publisher Comments:

DESIGN BASICS is a best-selling text for the two-dimensional design course. DESIGN BASICS presents art fundamentals concepts in full two- to four-page spreads, making the text practical and easy for students to refer to while they work. This modular format gives instructors the utmost flexibility in organizing the course. Visual examples from many periods, peoples, and cultures are provided for all elements and principles of design. The diversity of illustrations now includes more examples from visual culture encouraging students to see these principles in the world around them. Icons appearing throughout the book prompt students to access ArtExperience Online (a dynamic Web site integrated with the textbook), which contains studio art demonstrations and interactive exercises that help students explore the foundations of art.

Synopsis:

Filled with hundreds of stunning examples of successful two dimensional design, this how-to book explains design theory and gives you the tools necessary so you can create successful designs yourself. DESIGN BASICS presents art fundamentals concepts in full two- to four-page spreads, making the text practical and easy for you to refer to while you work.

About the Author

David A. Lauer is Emeritus Professor of Art at the College of Alameda.Stephen Pentak is Emeritus Professor of Art at Ohio State University and recently taught design courses in Cortona, Italy, in association with the University of Georgia. He is coauthor of Color Basics (Wadsworth 2004). He is also a painter with recent exhibitions at Linda Schwartz in Cincinnati, Susan Street in San Diego, and Kathryn Markel in New York. He is also the recipient of an Ohio Arts Council Fellowship for 2002.

Table of Contents

Part I: DESIGN PRINCIPLES. 1. Design Process. 2. Unity. 3. Emphasis and Focal Point. 4. Scale/Proportion. 5. Balance. 6. Rhythm. Part II: DESIGN ELEMENTS. 7. Line. 8. Shape/Volume. 9. Pattern and Texture. 10. Illusion of Space. 11. Illusion of Motion. 12. Value. 13. Color. Glossary.

Product Details

ISBN:
9780495915775
Publisher:
Cengage Learning
Subject:
General Art
Author:
Lauer, David A.(David A. Lauer)
Author:
Pentak, Stephen
Author:
Lauer, David A.
Subject:
General
Subject:
2D design
Subject:
two-dimensional design
Subject:
basic design
Subject:
art fundamentals
Subject:
Design Principles
Subject:
Art - General
Publication Date:
20110131
Binding:
TRADE PAPER
Grade Level:
College/higher education:
Language:
English
Pages:
320

Related Subjects

Arts and Entertainment » Art » Design
Arts and Entertainment » Art » General
Computers and Internet » Desktop Publishing » General

Design Basics (with Arts Coursemate with eBook Printed Access Card)
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Product details 320 pages Wadsworth Publishing Company - English 9780495915775 Reviews:
"Synopsis" by , Filled with hundreds of stunning examples of successful two dimensional design, this how-to book explains design theory and gives you the tools necessary so you can create successful designs yourself. DESIGN BASICS presents art fundamentals concepts in full two- to four-page spreads, making the text practical and easy for you to refer to while you work.
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