Murakami Sale
 
 

Recently Viewed clear list


Original Essays | August 21, 2014

Richard Bausch: IMG Why Literature Can Save Us



Our title is, of course, a problem. "Why Literature Can Save Us." And of course the problem is one of definition: what those words mean. What is... Continue »
  1. $18.87 Sale Hardcover add to wish list

    Before, During, After

    Richard Bausch 9780307266262

spacer
Qualifying orders ship free.
$14.95
New Trade Paper
Ships in 1 to 3 days
Add to Wishlist
available for shipping or prepaid pickup only
Qty Store Section
25 Local Warehouse Business- Small Business

Other titles in the Creating Success series:

How to Get Started in Export (Sunday Times Creating Success)

by

How to Get Started in Export (Sunday Times Creating Success) Cover

 

Synopses & Reviews

Publisher Comments:

Exporting is not just for large organizations anymore. Research shows that companies that export are more productive than non-exporters, perform better financially, and are more likely to stay in business. Moving into export is a big decision and is not without its risks, but with the right approach and some good advice, the results can be enormously rewarding.

How to Get Started in Export explores the challenges and opportunities of taking this next vital step for a business in the UK. Covering topics such as: choosing the best markets for the products, making the most of the wide range of services available, working with agents/distributors, and the need to comply with regulations in the UK and internationally; this practical guide explains all the angles to consider and how to make the best possible start.

Synopsis:

How to Get Started in Export is a practical introduction to exporting that takes the reader step by step through the process of gathering information, formulating an export plan and putting it into action.

Synopsis:

- Exporting helps companies broaden their potential market, increase their turnover and improve their reputation

- Includes essential advice on researching international markets, pricing for export, market entry strategies and sales promotion

- Handy checklists and templates to help put together a Complete Export Plan and Export Marketing Plan

-Includes a free application for iPhones that provides extracts from nine books in the Creating Success series, quotes and tips from the experts.

About the Author

John Westwood has held a wide variety of senior sales and marketing positions with several multinational companies, and has since gained valuable experience with Exporting. He has set up and developed distribution networks for various companies in Europe and Scandinavia, the Middle East, Asia and the Pacific and managed distribution operations in the US and Canada. He is also the author of How to Write a Marketing Plan, 30 Minutes to Write a Marketing Plan and The Marketing Plan Workbook, all published by Kogan Page.

Table of Contents

Why export?

How to get started

Preparing an export plan

Sales, promotion and distribution

Shipping, financing and managing risks

Individual export markets (such as the US, Germany, France, Italy, Russia, Brazil, China and India)

Product Details

ISBN:
9780749463717
Subtitle:
Prepare your export plan; Manage the risks; Reach new markets
Author:
Westwood, John
Publisher:
Kogan Page
Subject:
Exports & Imports
Subject:
Business - Small Business
Edition Description:
Print PDF
Series:
Sunday Times Creating Success
Publication Date:
20120728
Binding:
Paperback
Language:
English
Pages:
154
Dimensions:
8.5 x 5.5 in

Related Subjects

Business » Import and Export
Business » International
Business » Small Businesses » General
Business » Start Up Business

How to Get Started in Export (Sunday Times Creating Success) New Trade Paper
0 stars - 0 reviews
$14.95 In Stock
Product details 154 pages Kogan Page - English 9780749463717 Reviews:
"Synopsis" by ,
How to Get Started in Export is a practical introduction to exporting that takes the reader step by step through the process of gathering information, formulating an export plan and putting it into action.
"Synopsis" by , - Exporting helps companies broaden their potential market, increase their turnover and improve their reputation

- Includes essential advice on researching international markets, pricing for export, market entry strategies and sales promotion

- Handy checklists and templates to help put together a Complete Export Plan and Export Marketing Plan

-Includes a free application for iPhones that provides extracts from nine books in the Creating Success series, quotes and tips from the experts.

spacer
spacer
  • back to top
Follow us on...




Powell's City of Books is an independent bookstore in Portland, Oregon, that fills a whole city block with more than a million new, used, and out of print books. Shop those shelves — plus literally millions more books, DVDs, and gifts — here at Powells.com.