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Strategic Reinvention in Popular Culture: The Encore Impulse

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Strategic Reinvention in Popular Culture: The Encore Impulse Cover

 

Synopses & Reviews

Publisher Comments:

Not all original works invoke the encore impulse in their audiences. Those that do generally spawn replications - sequels, spin-offs, or re-makes. This book presents a theory of why some replications succeed and others fail. Pfefferman analyzes replication attempts across various genres and media using the theory's principles to reveal strategies for identifying and maintaining works with potential for an encore. The book ultimately shows how true strategic reinvention distinguishes itself from mere imitation or mimicry by encompassing its own type of originality by retaining the essence of the original, factoring in the new place and time, presenting itself as authentic, conveying relevant meaning, and tapping into universal themes. For anyone interested in what constitutes an innovative work, these are more than just replication techniques. They are tools for illuminating the core of the creative process itself.

About the Author

Richard Pfefferman is former Dean of Curriculum at Los Angeles Valley College, USA. He is the co-author of The Murder Mystique: Female Killers and Popular Culture (with Laurie Nalepa, 2013).

Table of Contents

Introduction: The Encore Impulse
1. The Elusive Original
2. Unlocking the Encore Potential
3. Cultural Fit
4. History May Not Repeat Itself
5. Something's Not Right
6. Fulfilling the Encore Promise
7. All In The Family
8. Archetypal Appeal
9. The Shell Game
Conclusion: The Art of Strategic Reinvention

Product Details

ISBN:
9781137373182
Author:
Pfefferman, Richard
Publisher:
Palgrave MacMillan
Subject:
Film - History & Criticism
Subject:
Television - History & Criticism
Subject:
Popular Culture
Subject:
Media Studies
Subject:
Film and Television-History and Criticism
Subject:
Sociology - General
Publication Date:
20131231
Binding:
HARDCOVER
Language:
English
Illustrations:
10 b/w illustrations, 3 colour illustrat
Pages:
260
Dimensions:
8.5 x 5.5 in 1 lb

Related Subjects

Arts and Entertainment » Film and Television » History and Criticism
Arts and Entertainment » Film and Television » Media Studies
Business » Accounting and Finance
History and Social Science » Economics » General
History and Social Science » Sociology » General
History and Social Science » Sociology » Media

Strategic Reinvention in Popular Culture: The Encore Impulse New Hardcover
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