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Mobile Persuasion Design (Computer Supported Cooperative Work)

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Mobile Persuasion Design (Computer Supported Cooperative Work) Cover

 

Synopses & Reviews

Publisher Comments:

Mobile Persuasion Design presents five conceptual design projects (or 'Machines') for new mobile applications (smartphone or tablet with Web portals) that combine theories of persuasion and information design to change people's behavior. The Green Machine persuades home consumers to save energy. The Health Machine persuades people to change nutrition and exercise habits, so as to avoid obesity/diabetes. The Money Machine persuades baby boomers to improve wealth management and to spend and save appropriately. The Story Machine persuades family members to share more inter-generational stories among families that are geographically distributed and asynchronous, sometimes across multiple countries and cultures. The Innovation Machine persuades entrepreneurs to practice good design-thinking and adopt innovation practices. The Machines have been published worldwide since 2009. In 2011, the Green, Health, and Money Machines won design awards in an international competition hosted by the International Institute for Information Design, Vienna.

Synopsis:

This book reviews five new smartphone/tablet applications that use persuasion and information design to influence behavior. Three, the Green, Health and Money Machines, won awards from the International Institute for Information Design, Vienna.

About the Author

Aaron Marcus, President of Aaron Marcus and Associates, Inc. (AM+A), and Editor-in-Chief Emeritus of User Experience Magazine, is a pioneer of user experience design, publisher of eight books and more than 300 articles, former "Fast Forward" column editor of Interactions for five years, and the first user-interface designer to be elected to both the HCI Academy and to the AIGA Fellows. AM+A has been in business for more than a quarter-century, providing user-centered solutions on projects ranging from start-up ventures to business applications launched by some of the largest companies in the world. AM+A has served approximately 300 clients and completed approximately 500 projects.

Table of Contents

Foreword.- Preface.- Contributors.- Introduction.- The Green Machine.- The Health Machine.- The Money Machine.- The Story Machine.- The Innovation Machine.- Index.

Product Details

ISBN:
9781447143239
Author:
Marcus, Aaron
Publisher:
Springer
Subject:
Data processing
Subject:
Behavior
Subject:
Design
Subject:
Green Machine
Subject:
Health Machine
Subject:
Information
Subject:
Innovation Machine
Subject:
Mobile
Subject:
mobile applications
Subject:
Money Machine
Subject:
Persuasion.
Subject:
Story Machine
Subject:
Tablet
Subject:
Computer Appl. in Social and Behavioral Sciences
Subject:
Interdisciplinary studies
Subject:
Health Promotion and Disease Prevention
Subject:
Sustainable Development
Subject:
R & D/Technology Policy
Subject:
Lifelong Learning/Adult Education
Subject:
Reference - General
Copyright:
Edition Description:
2013
Series:
Computer Supported Cooperative Work
Publication Date:
20130628
Binding:
HARDCOVER
Language:
English
Pages:
320
Dimensions:
235 x 155 mm

Related Subjects

Education » Adult Education
Health and Self-Help » Health and Medicine » Medical Specialties
Reference » General
Science and Mathematics » Environmental Studies » General

Mobile Persuasion Design (Computer Supported Cooperative Work) New Hardcover
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Product details 320 pages Springer - English 9781447143239 Reviews:
"Synopsis" by , This book reviews five new smartphone/tablet applications that use persuasion and information design to influence behavior. Three, the Green, Health and Money Machines, won awards from the International Institute for Information Design, Vienna.
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