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Microsoft Secrets: How the World's Most Powerful Software Company Creates Technology, Shapes Markets, and Manages People

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Microsoft Secrets: How the World's Most Powerful Software Company Creates Technology, Shapes Markets, and Manages People Cover

 

Synopses & Reviews

Description:

Includes bibliographical references (p. 477-491) and index.

About the Author

Michael A. Cusumano teaches strategy and technology management at MIT's Sloan School of Management. He lives in Cambridge, Massachusetts.

Table of Contents

Preface
Introduction
1. Organizing and Managing the Company
Find "Smart" People Who Know the Technology and the Business
2. Managing Creative People and Technical Skills
Organize Small Teams of Overlapping Functional Specialists
3. Competing with Products and Standards
Pioneer and Orchestrate Evolving Mass Markets
4. Defining Products and Development Processes
Focus Creativity by Evolving Features and "Firing" Resources
5. Developing and Shipping Products
Do Everything in Parallel with Frequent Synchronizations
6. Building a Learning Organization
Improve Through Continuous Self-Critiquing, Feedback, and Sharing
7. Attack the Future!
Appendixes:
  • Microsoft Chronology
  • Main Microsoft Desktop and Business Applications
  • Microsoft Operating Systems
  • Applications Division Employee Survey
  • Sample of Microsoft Agreements for the Info Highway
Interviews
Notes
Acknowledgments
Index
About the Author

Product Details

ISBN:
9780028740485
Subtitle:
(how the world's most powerful software company creates technology, shapes markets, and manages people )
With:
Selby, Richard W.
Author:
Selby, Richard W.
Publisher:
Free Press
Location:
New York :
Subject:
Management
Subject:
United states
Subject:
Corporate History
Subject:
Infrastructure
Subject:
Computer Industry
Subject:
Microsoft corporation
Subject:
Computer software industry
Subject:
Computer software industry -- United States.
Subject:
Corporate & Business History
Subject:
Corporate & Business History - General
Copyright:
Series Volume:
66-36
Publication Date:
c1995
Binding:
HC
Language:
English
Illustrations:
Yes
Pages:
xii, 512 p.
Dimensions:
9.57x6.57x1.67 in. 1.97 lbs.

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Related Subjects

Business » Business Plans
Business » Business Profiles

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