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How to Survive and Prosper as an Artist, 5th Ed.: Selling Yourself Without Selling Your Soul

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How to Survive and Prosper as an Artist, 5th Ed.: Selling Yourself Without Selling Your Soul Cover

 

Synopses & Reviews

Publisher Comments:

The classic handbook for launching and sustaining a career that "explodes the romantic notion of the starving artist", with new and expanded resources for succeeding in the burgeoning Internet art market (The New York Times)

Now in its fifth edition, with over 85,000 copies of previous editions sold, How to Survive and Prosper as an Artist is the preeminent guide to taking control of your career and making a good living in the art world. Drawing on over two decades of experience, Caroll Michels walks artists through the complicated process of balancing grants, gallery representation, private dealer sales, and a personal studio to ensure a public profile and a steady income. Included is a wealth of insider's information on getting into a gallery, being your own PR agent, and negotiating prices, as well as innovative marketing, exhibition, and sales opportunities for various art disciplines.

The new edition is fully updated with strategies for using the Web—everything from generating income through freelance work, to creating an entrepreneurial web site for promoting work to agents and clients, to assessing online galleries. An expanded and updated appendix adds more than 200 new resources such as Web designers, insurance and legal services for artists, internships, art colonies, and corporate and public art programs.

About the Author

Caroll Michels, a successful sculptor, is a career coach who has worked with thousands of artists since 1978. She lives in East Hampton, New York.

Product Details

ISBN:
9780805068009
Subtitle:
Selling Yourself Without Selling Your Soul
Editor:
Robin, Dennis
Author:
Michels, Caroll
Author:
Robin, Dennis
Publisher:
Holt Paperbacks
Location:
New York
Subject:
Marketing - General
Subject:
Art
Subject:
Selling
Subject:
Careers
Subject:
Vocational Guidance
Subject:
Business Aspects
Subject:
Careers - Arts
Subject:
Art -- Marketing.
Subject:
Art -- Vocational guidance -- United States.
Subject:
General
Copyright:
Edition Number:
5th ed.
Edition Description:
Reprinted from
Series Volume:
963
Publication Date:
20011201
Binding:
Paperback
Grade Level:
General/trade
Language:
English
Pages:
384
Dimensions:
8.29 x 5.49 x 1.03 in

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Related Subjects

Arts and Entertainment » Art » Art Business Guides
Arts and Entertainment » Art » How To
Business » Careers
Business » Careers » General
Business » Marketing
Business » Small Businesses » General

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