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Selling Beyond eBay: Foolproof Ways to Reach More Customers and Make Big Money on Rival Online Marketplaces

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Selling Beyond eBay: Foolproof Ways to Reach More Customers and Make Big Money on Rival Online Marketplaces Cover

 

Synopses & Reviews

Publisher Comments:

EBay is still the world's most popular auction site, but it's not the only one. The savviest PowerSellers are finding new places to sell online. Selling Beyond eBay offers powerful strategies for targeting not just more buyers, but the right buyers. By taking advantage of specialty sites, other auction sites, and online storefronts, sellers can dramatically increase their profits.

Book News Annotation:

This guide provides practical tips for ambitious online sellers who are ready to expand their horizons beyond eBay. Holden presents a general overview of the larger online auction scene and explains how to do things like connect with collectors at specialized sites, open an online storefront, or sell merchandise at trade shows. Holden is an eBay PowerSeller and the author of several books about online auctions.
Annotation 2006 Book News, Inc., Portland, OR (booknews.com)

Book News Annotation:

This guide provides practical tips for ambitious online sellers who are ready to expand their horizons beyond eBay. Holden presents a general overview of the larger online auction scene and explains how to do things like connect with collectors at specialized sites, open an online storefront, or sell merchandise at trade shows. Holden is an eBay PowerSeller and the author of several books about online auctions. Annotation ©2006 Book News, Inc., Portland, OR (booknews.com)

Synopsis:

"Whether you’re a veteran eBay pro or a first-time online seller, there’s one thing you should know: eBay is not the only game in town. In fact, with eBay growing bigger and more crowded every day, serious shoppers — and the savviest sellers — are gravitating to other online marketplaces.

Selling Beyond eBay gives you strategies for targeting not just more buyers but the right buyers—the ones looking for the specific products you’re selling. Using online storefronts, specialty sites, and other auction sites, you can dramatically increase profits—and sustain them for much longer, too.

This great book tells you everything you need to know about:

Selling on hot auction sites and marketplaces like uBid, Overstock Auctions, bidville, Yahoo!Auctions, ebid.tv, iOffer—even Amazon!

Creating and managing an online storefront and partnering with a “big name”

Combining storefront sales with auction sales, including eBay

Expanding your product sourcing to find the best products and best deals to pass on to your customers

Selling Beyond eBay also includes eye-opening profiles of successful sellers using these strategies and sites in addition to (or even instead of) eBay. You’ll even learn how to reach customers overseas and around the world, as well as how to develop offline strategies that complement your online sales.

These days, there are countless places for customers to buy products. It’s time to start Selling Beyond eBay!"

About the Author

"Greg Holden is an eBay PowerSeller and the author of several books about eBay and online auctions, including Internet Auctions for Dummies, The Collector’s Guide to eBay, How to Do Everything With Your eBay Business, and

eBay PowerUser’s Bible. He has been interviewed by major media including The New York Times, Entrepreneur magazine, and Parents magazine. Mr. Holden lives in Chicago."

Table of Contents

"Part I: Preparing a Multichannel Sales Effort

Chapter 1 Should You Sell Beyond eBay?

Chapter 2 Creating a Solid Foundation on eBay

Chapter 3 Searching for Life Beyond eBay

Part II: Branching Out to New Auction Venues

Chapter 4 Carrying Your Experience and Reputation to New Venues

Chapter 5 Accurately Valuing Your Merchandise

Chapter 6 New Strategies for Moving Inventory

Chapter 7 Finding More than One Way to Sell

Chapter 8 Selling Off High-Value Assets and Equipment

Chapter 9 Connect with Collectors at Specialized Auction Sites

Chapter 10 Reaching Local Buyers

Part III: Opening an Online Storefront

Chapter 11 Partnering with a Big Name

Chapter 12 Leveraging Amazon.com’s Customer Base

Chapter 13 Overstock.com

Chapter 14 Finding the Right Operational Partner

Chapter 15 Handling Payments

Part IV: Selling Through Your Own Website

Chapter 16 Planning Your Own Website

Chapter 17 Boosting Your Website’s Effectiveness

Part V: Moving from Online to Offline Sales

Chapter 18 Opening a Brick-and-Mortar Store

Chapter 19 Trade Shows, Flea Markets, and Other Offline Sales Venues

Part VI: Supplying Your New Storefronts

Chapter 20 Finding New Sources of Merchandise

Chapter 21 Reaching Overseas Buyers

Chapter 22 Partnering with Other Sellers

Appendix A Online Auction Marketplaces

Appendix B Online Storefront Solutions

Appendix C Top Ten Tips for Moving Beyond eBay

Index"

Product Details

ISBN:
9780814473498
Subtitle:
Foolproof Ways to Reach More Customers and Make Big Money on Rival Online Marketplaces
Publisher:
AMACOM
Author:
Holden, Greg
Subject:
Internet - General
Subject:
Selling
Subject:
Electronic Commerce
Subject:
Internet marketing
Subject:
Industries - Retailing
Subject:
Internet auctions
Subject:
General Business & Economics
Subject:
English
Subject:
Small Business
Subject:
General
Publication Date:
20060705
Binding:
Paperback
Grade Level:
General/trade
Language:
English
Illustrations:
Y
Pages:
304
Dimensions:
9.25 x 7.38 IN 1.3 LB in.
Age Level:
17

Related Subjects

Business » eCommerce
Computers and Internet » Internet » eCommerce

Selling Beyond eBay: Foolproof Ways to Reach More Customers and Make Big Money on Rival Online Marketplaces
0 stars - 0 reviews
$ In Stock
Product details 304 pages AMACOM - English 9780814473498 Reviews:
"Synopsis" by ,

"Whether you’re a veteran eBay pro or a first-time online seller, there’s one thing you should know: eBay is not the only game in town. In fact, with eBay growing bigger and more crowded every day, serious shoppers — and the savviest sellers — are gravitating to other online marketplaces.

Selling Beyond eBay gives you strategies for targeting not just more buyers but the right buyers—the ones looking for the specific products you’re selling. Using online storefronts, specialty sites, and other auction sites, you can dramatically increase profits—and sustain them for much longer, too.

This great book tells you everything you need to know about:

Selling on hot auction sites and marketplaces like uBid, Overstock Auctions, bidville, Yahoo!Auctions, ebid.tv, iOffer—even Amazon!

Creating and managing an online storefront and partnering with a “big name”

Combining storefront sales with auction sales, including eBay

Expanding your product sourcing to find the best products and best deals to pass on to your customers

Selling Beyond eBay also includes eye-opening profiles of successful sellers using these strategies and sites in addition to (or even instead of) eBay. You’ll even learn how to reach customers overseas and around the world, as well as how to develop offline strategies that complement your online sales.

These days, there are countless places for customers to buy products. It’s time to start Selling Beyond eBay!"

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