No Words Wasted Sale
 
 

Special Offers see all

Enter to WIN a $100 Credit

Subscribe to PowellsBooks.news
for a chance to win.
Privacy Policy

Visit our stores


    Recently Viewed clear list


    Original Essays | January 6, 2015

    Matt Burgess: IMG 35 Seconds



    Late at night on September 22, 2014, at a housing project basketball court in Brooklyn, a white cop pushes a black man against a chain link fence.... Continue »

    spacer
Qualifying orders ship free.
$9.95
List price: $23.95
Used Hardcover
Usually ships in 5 to 7 business days
Add to Wishlist
available for shipping or prepaid pickup only
Qty Store Section
2 Remote Warehouse Internet- General

More copies of this ISBN

Net Gain: Expanding Markets Through Virtual Communities

by

Net Gain: Expanding Markets Through Virtual Communities Cover

 

Synopses & Reviews

Publisher Comments:

"Net Gain" is the first book to identify where the next level of value lies on the Internet. Hagel and Armstrong lay out the first economic model quantifying the revenue potential and the investment required to build a successful virtual community. "The best book on building businesses in the community-oriented environment of the Net. . . . A virtuoso effort".--"Digital Media".

Synopsis:

This text on competing successfully in the on-line world is organized into three sections: virtual communities as sources of power and profitability; establishing a virtual community; and the implications for firm and industry structure.

Description:

Includes bibliographical references (p. 221-224) and index.

Product Details

ISBN:
9780875847597
With:
Armstrong, Arthur G.
Author:
Armstrong, Arthur G.
Author:
Hagel, John
Author:
Hagel, John III
Author:
Armstrong, Arthur
Publisher:
Harvard Business School Press
Location:
Boston :
Subject:
Marketing - General
Subject:
Internet - General
Subject:
Networking - General
Subject:
Customer relations
Subject:
Internet marketing
Subject:
Computer network resources
Subject:
Business;Marketing
Edition Description:
Trade Cloth
Series Volume:
no. 11
Publication Date:
19970331
Binding:
HARDCOVER
Language:
English
Illustrations:
Yes
Pages:
235
Dimensions:
9.5 x 6.4 in 20 oz

Other books you might like

  1. Deadly Promise Used Mass Market $5.95
  2. Net Worth: Shaping Markets When... New Hardcover $23.95
  3. The Set-Up-To-Fail Syndrome: How... New Hardcover $26.95
  4. Ultimate Witch Used Trade Paper $3.95
  5. Nicholas Guide to Dog Judging Used Hardcover $1.00
  6. New Nation: A History of the United... Used Trade Paper $9.95

Related Subjects

Business » Marketing
Computers and Internet » Internet » General
Computers and Internet » Internet » Information
Computers and Internet » Internet » Web Publishing
Computers and Internet » Networking » General

Net Gain: Expanding Markets Through Virtual Communities Used Hardcover
0 stars - 0 reviews
$9.95 In Stock
Product details 235 pages Harvard Business School Press - English 9780875847597 Reviews:
"Synopsis" by , This text on competing successfully in the on-line world is organized into three sections: virtual communities as sources of power and profitability; establishing a virtual community; and the implications for firm and industry structure.
spacer
spacer
  • back to top

FOLLOW US ON...

     
Powell's City of Books is an independent bookstore in Portland, Oregon, that fills a whole city block with more than a million new, used, and out of print books. Shop those shelves — plus literally millions more books, DVDs, and gifts — here at Powells.com.