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25 Partner Warehouse Artificial Intelligence- General

Business Driven Technology (3RD 09 - Old Edition)


Business Driven Technology (3RD 09 - Old Edition) Cover


Synopses & Reviews

Please note that used books may not include additional media (study guides, CDs, DVDs, solutions manuals, etc.) as described in the publisher comments.

Publisher Comments:

Business Driven Technology discusses various business initiatives first and how technology supports those initiatives second. The premise for this unique approach is that business initiatives should drive technology choices. Every discussion first addresses the business needs and then addresses the technology that supports those needs

About the Author

'Paige Baltzan is a professor in the Department of Information Technology and Electronic Commerce in the Daniels College of Business at the University of Denver. Paige holds a B.S.B.A from Bowling Green State University and an M.B.A. from the University of Denver. Paiges primary concentration focuses on object-oriented technologies and systems development methodologies. Paige has been teaching Systems Analysis and Design, Telecommunications and Networking, and Software Engineering at the University of Denver for the past three years. Paige has published supplemental materials for several McGraw-Hill publications including Using Information Technology. Paige lives in Lakewood, Colorado, with her husband, Tony and daughter, Hannah.Amy Phillips is a professor in the Department of Information Technology and Electronic Commerce in the Daniels College of Business at the University of Denver. Amy has a B.S. degree in Environmental Biology and a M.Ed. degree in Educational Technology. She has been teaching for more than 18 years: 5 years in public secondary education and 13 years in higher education. Amy has also been an integral part of both the academic and administrative functions within the higher education systems in Colorado and New Hampshire. Amys main concentration revolves around database driven Web sites focusing on dynamic Web content. She has just finished writing her first book, Internet Explorer 6.0 with Stephen Haag and James Perry. This book is part of the well-received I-Series from McGraw Hill.Stephen Haag is the Associate Dean of Graduate Programs and Director of the MBA program in the Daniels College of Business at the University of Denver. Prior to being Associate Dean, Stephen served as Chair of the Department of Information Technology and Electronic Commerce in the Daniels College of Business at the University of Denver. Stephen holds a B.B.A. and M.B.A. from West Texas State University and a Ph.D. from the University of Texas at Arlington. Stephen has been teaching in the classroom since 1982 and publishing books since 1984.

Stephen is the coauthor of numerous books including \"Interactions: Teaching English as a Second Language\" (with his mother and father), \"Information Technology: Tomorrow\'s Advantage Today\" (with Peter Keen), \"Excelling in Finance,\" and more than 40 books within the \"I-Series.\" He has also written numberous articles appearing in such journals as Communications of the ACM, Soio-Economic Planning Siences, the International Journal of Systems Science, Managerial and Decision Economics, Applied Economics, and the Australian Journal of Management.'

Table of Contents


Chapter 1 Business Driven Technology

Chapter 2 Identifying Competitive Advantages

Chapter 3 Strategic Initiatives for Implementing Competitive Advantages

Chapter 3 Measuring the Success of Strategic Initiatives

Chapter 4 Organizational Structures that Support Strategic Initiatives

Chapter 5 Valuing Organizational Information

Chapter 6 Storing Organizational Information – Databases

Chapter 7 Accessing Organizational Information – Data Warehouse

Chapter 8 Enabling the Organization – Decision Making

Chapter 9 Extending the Organization – Supply Chain Management

Chapter 10 Building a Customer-Centric Organization – Customer Relationship Management

Chapter 11 Integrating the Organization from End-to-End – Enterprise Resource Planning

Chapter 12 Creating Innovative Organizations

Chapter 13 E-Business

Chapter 14 Creating Collaborative Partnerships

Chapter 15 Integrating Wireless Technology in Business

Chapter 16 Building Software to Support an Agile Organization

Chapter 17 Outsourcing in the 21st Century

Chapter 18 Developing a 21st Century Organization

Business Plug-Ins

B1 Business Basics

B2 Business Process

B3 Hardware and Software

B4 Enterprise Architectures

B5 Networks, Telecommunications, and Wireless Computing

B6 Information Security

B7 Ethics

B8 Supply Chain Management

B9 Customer Relationship Management

B10 Enterprise Resource Planning

B11 E-Business Models

B12 Emerging Trends and Technology

B13 Strategic Outsourcing

B14 Systems Development

B15 Project Management

Technical Plug-Ins

T1 Personal Productivity Using IT (OLC only)

T2 Basic Skills Using Excel (OLC only)

T3 Problem Solving Using Excel (OLC only)

T4 Decision Making Using Excel (OLC only)

T5 Designing Database Applications (OLC only)

T6 Basic Skills Using Access (OLC only)

T7 Problem Solving Using Access (OLC only)

T8 Decision Making Using Access (OLC only)

T9 Designing Web Pages (OLC only)

T10 Creating Web Pages Using HTML (OLC only)

T11 Creating Web Pages Using Dreamweaver (OLC only)

T12 Creating Gantt Charts with Excel and Microsoft Project (OLC only)\n


Product Details

Baltzan, Paige
Cram101 Textbook Reviews
Phillips, Amy
Haag, Stephen
Industrial Management
Information Management
Management Information Systems
Information resources management
Business management
Publication Date:
March 2008
Grade Level:
College/higher education:
11.00x8.70x1.00 in. 3.55 lbs.

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Related Subjects

Computers and Internet » Artificial Intelligence » General

Business Driven Technology (3RD 09 - Old Edition) Used Hardcover
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