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Strategic Management: Creating Competitive Advantages

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Strategic Management: Creating Competitive Advantages Cover

 

Synopses & Reviews

Publisher Comments:

Strategic Management: Creating Competitive Advantages, Fifth Edition, by the prestigious authors Dess/Lumpkin/Eisner provide solid treatment of traditional topics in strategic management as well as thorough coverage of contemporary topics such as digital and internet strategies, innovation and corporate entrepreneurship, knowledge management, and intellectual assets. The text is rounded off by rich, relevant, and teachable cases. This texts accessible writing style and wealth of new and updated illustrations, which clarify the most difficult topics, make this text the best resource for your students.

Table of Contents

Text:

Part One: Strategic Analysis

Chapter 1    Strategic Management: Creating Competitive Advantages

Chapter 2    Analyzing the External Environment of the Firm

Chapter 3    Assessing the Internal Environment of the Firm

Chapter 4    Recognizing a Firms Intellectual Assets: Moving beyond a Firms Tangible Resources

Part Two: Strategic Formulation

Chapter 5    Business-Level Strategy: Creating and Sustaining Competitive Advantages

Chapter 6    Corporate-Level Strategy: Creating Value through Diversification

Chapter 7    International Strategy: Creating Value in Global Markets

Chapter 8    Entrepreneurial Strategy and Competitive Dynamics

Part Three: Strategic Implementation

Chapter 9    Strategic Control and Corporate Governance

Chapter 10  Creating Effective Organizational Designs

Chapter 11  Strategic Leadership: Creating a Learning Organization and an Ethical Organization

Chapter 12  Managing Innovation and Fostering Corporate Entrepreneurship

Part Four: Case Analysis

Chapter 13  Analyzing Strategic Management Cases

Product Details

ISBN:
9780077246266
Author:
Lumpkin, G T
Publisher:
Irwin/McGraw-Hill
Author:
Dess Gregory
Author:
Lumpkin, G. T.
Author:
Lumpkin, G.T. (Tom)
Author:
Eisner, Alan
Author:
Dess, Gregory G.
Subject:
Strategic planning
Subject:
Management - General
Subject:
Management
Subject:
business, business plans
Copyright:
Publication Date:
September 2009
Binding:
TRADE PAPER
Grade Level:
College/higher education:
Language:
English
Illustrations:
Y
Pages:
560
Dimensions:
9.84x8.07x.72 in. 2.14 lbs.

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Related Subjects

Business » Business Plans
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