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Introduction to Hospitality

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Introduction to Hospitality Cover

 

Synopses & Reviews

Publisher Comments:

Tomorrow's managers are off to a strong start with this fully updated and streamlined edition. Each chapter includes an increased emphasis on globalization and environmental responsibility and a new chapter on Events Marketing appears in Part V.  The practicality of previous editions continues with mini-case studies, contributions from industry experts, profiles of corporations, profiles of hospitality professionals and a new student DVD-ROM packed with resources to support readers’ coursework and their careers. It covers tourism, lodging, restaurants, managed services, beverages, conventions and meeting, and leisure/recreation; in addition to examining gaming entertainment, marketing and human resources, and leadership and management. For individuals interested in a hospitality industry career.

 

 

 

 

Synopsis:

Package consists of:   

0135120640 / 9780135120644 Hospitality Interactive Customer Access Code Card

0135139287 / 9780135139288 Introduction to Hospitality

Table of Contents

Table of Contents

 

PART 1: THE HOSPITALITY INDUSTRY AND TOURISM

1.      Welcome to the Hospitality Industry

2.      Tourism

 

PART 2: LODGING

3.      The Hotel Business

4.      Rooms Division Operations

5.      Food and Beverage Operations

 

PART 3: RESTAURANTS, MANAGER SERVICES AND BEVERAGES

6.      Restaurant Business

7.      Restaurant Operations

8.      Managed Services

9.      Beverages

 

PART 4: RECREATION, THEME PARKS, CLUBS AND GAMING ENTERTAINMENT

10.  Recreation, Theme Parks, and Clubs

11.  Gaming Entertainment

 

PART 5: ASSEMBLIES AND EVENT MANAGEMENT

12.  Meetings, Conventions, Expositions

13.  Special Events

 

PART 6: OPERATIONAL AREAS OF THE HOSPITALITY INDUSTRY

14.  Leadership and Management

15.  Marketing

16.  Human Resources

17.  Accounting, Finance and Cost Control

Product Details

ISBN:
9780135139288
Author:
Walker, John R
Publisher:
Academic Internet Publishers
Author:
Walker, John R.
Author:
Cram101 Textbook Reviews
Author:
Walker, John
Subject:
Management
Subject:
Hospitality industry
Subject:
Industries - Hospitality, Travel & Tourism
Subject:
Hospitality, Travel & Tourism
Subject:
Hospitality industry -- Management.
Subject:
Business Writing
Subject:
Education-General
Copyright:
Publication Date:
March 2008
Binding:
Miscellaneous printed material
Grade Level:
College/higher education:
Language:
English
Illustrations:
Y
Pages:
656
Dimensions:
10.3 x 8.3 x 1.3 in 1529 gr

Related Subjects

Business » General
Business » Management
Business » Writing
Textbooks » General

Introduction to Hospitality Used Hardcover
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$17.50 In Stock
Product details 656 pages Prentice Hall - English 9780135139288 Reviews:
"Synopsis" by ,

Package consists of:   

0135120640 / 9780135120644 Hospitality Interactive Customer Access Code Card

0135139287 / 9780135139288 Introduction to Hospitality

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