Summer Reading Sale
 
 

Recently Viewed clear list


Original Essays | July 24, 2014

Jessica Valenti: IMG Full Frontal Feminism Revisited



It is arguably the worst and best time to be a feminist. In the years since I first wrote Full Frontal Feminism, we've seen a huge cultural shift in... Continue »
  1. $11.90 Sale Trade Paper add to wish list

spacer
Qualifying orders ship free.
$8.00
List price: $14.00
Used Trade Paper
Ships in 1 to 3 days
Add to Wishlist
available for shipping or prepaid pickup only
Available for In-store Pickup
in 7 to 12 days
Qty Store Section
2 Partner Warehouse General- General

More copies of this ISBN

Word Hero (11 Edition)

by

Word Hero (11 Edition) Cover

 

Synopses & Reviews

Please note that used books may not include additional media (study guides, CDs, DVDs, solutions manuals, etc.) as described in the publisher comments.

Publisher Comments:

Yes, it’s true: you can learn how to be a verbal wizard!

 

Ever hear someone utter an unforgettable phrase and feel yourself reacting with with…well, awe?  Ever read a great quote and think I could never come up with anything that clever?  

 

Daunting as it may seem, there’s nothing mystical about witcraft.  Crafting memorable lines doesn’t require DNA-encoded brilliance. What it does require is some knowledge of the tricks and techniques that make words stick.

 

In Word Hero, Jay Heinrichs rescues the how-to of verbal artistry from cobwebbed textbooks and makes it entirely fresh – even a little mischievous.  Fear not: on offer here are not dry, abstract ideas couched in academic jargon.  Rather, Heinrichs takes you on an amusing – and amazingly helpful – tour of the mechanisms that make powerful language work.  You’ll learn how to slyly plant your words in people’s heads and draw indelible verbal pictures by employing such tools as “crashing symbols,” “rapid repeaters,” “Russian Dolls” and even the powers of Mr. Potato Head.

 

With those tools and others tucked in your utility belt, you might not immediately achieve “wordsmith immortality” but you will become a better speaker, writer, and raconteur…and long after people have forgotten everything else, they’ll remember your priceless lines.

About the Author

JAY HEINRICHS has spent more than 25 years in publishing as a magazine writer, editor, and executive.  His previous book on language, Thank You for Arguing, has sold more than 100,000 copies.

Product Details

ISBN:
9780307716361
Author:
Heinrichs, Jay
Publisher:
Three Rivers Press (CA)
Subject:
Speech
Subject:
Reference-Speech and Debate
Edition Description:
Trade paper
Publication Date:
20111031
Binding:
TRADE PAPER
Grade Level:
General/trade
Language:
English
Pages:
352
Dimensions:
7.95 x 5.14 x 0.72 in 0.6 lb

Other books you might like

  1. The 50 Funniest American Writers Used Hardcover $5.95

Related Subjects

Featured Titles » Humanities
Health and Self-Help » Self-Help » General
Reference » Rhetoric
Reference » Speech and Debate
Reference » Words Phrases and Language
Reference » Words on Words
Reference » Writing » General

Word Hero (11 Edition) Used Trade Paper
0 stars - 0 reviews
$8.00 In Stock
Product details 352 pages Three Rivers Press (CA) - English 9780307716361 Reviews:
spacer
spacer
  • back to top
Follow us on...




Powell's City of Books is an independent bookstore in Portland, Oregon, that fills a whole city block with more than a million new, used, and out of print books. Shop those shelves — plus literally millions more books, DVDs, and gifts — here at Powells.com.