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11 Partner Warehouse Intercultural Communications- General

International Communication (03 Edition)

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Synopses & Reviews

Please note that used books may not include additional media (study guides, CDs, DVDs, solutions manuals, etc.) as described in the publisher comments.

Publisher Comments:

This edited volume of 16 readings is a collection of works from the foremost scholars of international communication. Divided into seven parts, the text is comprehensive in its coverage, including perspectives on issues and topics such as press freedom, propaganda, gatekeeping, colonialism and mass media development, globalization, cultural concerns, and diffusion.

Book News Annotation:

Focusing on issues of censorship, propaganda, gate keeping, colonialism, globalization, culture, and diffusion, 16 essays discuss the developing role of international communication. Major concepts are illustrated through the discussion of concrete cases, drawn from the recent history of European referendum campaigns, U.S.-versus-Cuba propaganda wars, the democratization of Brazil, economic development in Africa and Asia, the Americanization of film, advertising and consumer culture, and technological advances. The book is intended as a basic text for undergraduate or early graduate-level courses. Annotation (c)2003 Book News, Inc., Portland, OR (booknews.com)

Table of Contents

Introduction. 1. International Mass Communication from the Tower of Babel to the Babel Fish by Kwadwo Anokwa, Carolyn A. Lin, and Michael B. Salwen. Part I: PRESS FREEDOM. 2. Press Freedom in Europe by Robert G. Picard. 3. Freedom of the Press in the Eyes of the Dragon: A Matter of Chinese Relativism and Pragmatism by Tsan-Kuo Chang and Zixue Tai. Part II: PROPAGANDA. 4. Propaganda in recent Spanish and French Referendum Campaigns: An Analysis of Propaganda Techniques by Antonio V. Menendez Alarcon. 5. U.S.-Cuba Propaganda Wars: The Case of Television Marti by John Spicer Nichols. Part III: GATEKEEPING. 6. Waters of Death in Central America: News Values and Myth by Jack Lule. 7. Social and Institutional Influences on News Values and Routines in Brazil: From Military Rule to Democracy by Heloiza Herscovitz. Part IV: COLONIALISM AND MASS MEDIA DEVELOPMENT. 8. Development Communication in Africa: Concepts and Case Studies by William W. Neher. 9. Dateline Addis Ababa-Our Special Correspondent Evelyn Waugh Reports War Preparations with Italy, Vivid Colonial Discourse Used by Michael B. Salwen. Part V: GLOBALIZATION. 10. The Americanization of Global Film by David J. Atkin. 11. International Advertising and Global Consumer Culture by Katherine T. Frith. 12. Globalization and Media Development in Asias Four Tigers- Singapore, Hong Kong, Taiwan, and South Korea by Penghwa Ang, Joseph Man Chan, Junhao Hong, and Jae-won Lee. Part VI: CULTURAL CONCERNS. 13. Globalization, Media Imperialism, and Dependency as Communication Frameworks by Joseph D. Straubhaar. 14. The Impact of the Electronic Media on the Arab World by Douglas A. Boyd. Part VII: DIFFUSION. 15. Technology Diffusion and the Global Village by Everett M. Rogers. 16. The Changing Shape of Global Telecommunications by Joseph N. Pelton.

Product Details

ISBN:
9780534575199
Author:
Anokwa, Kwadwo
Publisher:
Cengage Learning
Author:
Anokwa, Kwadwo
Author:
Salwen, Michael B.
Author:
Anokwa
Author:
Anokwa, Kwadwo (Kwadwo Anokwa)
Author:
Lin
Author:
Lin, Carolyn A.
Location:
Belmont, Calif.
Subject:
Communication
Subject:
Business Communication
Subject:
Communication, international
Subject:
Industries - Media & Communications Industries
Subject:
Media Studies
Subject:
Communication Studies
Subject:
Intercultural Communications-General
Subject:
General Business & Economics
Copyright:
Series Volume:
02-1
Publication Date:
November 2002
Binding:
TRADE PAPER
Grade Level:
College/higher education:
Language:
English
Pages:
320
Dimensions:
1.12 in.

Related Subjects

Business » Communication
Business » General
History and Social Science » Intercultural Communications » General
History and Social Science » Sociology » Media
Textbooks » General

International Communication (03 Edition) Used Trade Paper
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Product details 320 pages Wadsworth Publishing Company - English 9780534575199 Reviews:
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