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Challenge of Effective Speaking - With CD (13TH 06 - Old Edition)by Rudolph F. Verderber
Synopses & ReviewsPlease note that used books may not include additional media (study guides, CDs, DVDs, solutions manuals, etc.) as described in the publisher comments.
'Do you want to ace your public speaking course? All you need to know, including all of the skills that will help you become a confident speaker and conquer speaking anxiety, are thoroughly covered in THE CHALLENGE OF EFFECTIVE SPEAKING, 14e. A favorite with students, this best seller guides you through six key \"Speech Planning Action Steps\". The result? You\'ll learn how to prepare and deliver strong speeches that get you good grades in your public speaking course! You\'ll be guided through topic selection, audience analysis and adaptation, effective research (including appropriate use of Internet resources), organization (with an emphasis on outlining), and language and delivery. The new 14th edition of this nationwide best seller also including many online tools, including videos of actual student speeches accompanied by Interactive Video Activities that help you develop and strengthen your public speaking skills. Authors Rudy and Kathie Verderber, together with new coauthor Deanna D. Sellnow, have grounded this new edition with the latest research to give you an exceptional resource for creating and delivering your speeches.'
Book News Annotation:
This textbook introduces the skills of public speaking and applies them to work-related meetings, personal business transactions, and personal relationships. The authors describe how to develop confidence, listen effectively, analyze the audience, research information, organize ideas, practice delivery, and speak persuasively. The 13th edition covers electronic research sources, methods of informing, and toasts. The CD-ROM contains CNN video
Annotation ©2004 Book News, Inc., Portland, OR (booknews.com)
THE CHALLENGE OF EFFECTIVE SPEAKING is a classic in the field. Written by true teachers of public speaking who have been in the classroom for many years and who have adapted their methods to best meet the needs of their changing student body, this Thirteenth Edition stays true to what has made it a market-leading text for hundreds of thousands of students. THE CHALLENGE OF EFFECTIVE SPEAKING presents the speechmaking process in a six-step framework based on classical and contemporary theory. The straightforward writing style and effective use of examples enables students to understand and effectively perform key speechmaking activities. The six-step framework emphasizes topic selection, audience analysis and adaptation, effective research (including appropriate use of Internet resources), organization (with emphasis on outlining), language and delivery. The six action steps are introduced in generic form and then later adapted to follow principles of informative and persuasive speaking. THE CHALLENGE OF EFFECTIVE SPEAKING prepares students to take what they have learned in the classroom and apply it to their everyday lives.
About the Author
Rudolph (Rudy) F. Verderber (Ph.D., University of Missouri) is the Distinguished Teaching Professor of Communication Emeritus at the University of Cincinnati and one of the nation's leading authors of communication textbooks. During his tenure at the University of Cincinnati, where he was head of the university's Communication Department, Dr. Verderber taught more than 25 different courses, 10 of which he originated. Considered one of the university's finest teachers, he received the Dolly Cohen Award for Outstanding Teaching (two such awards are given at the university each year), and in 1994, he was named Distinguished Teaching Professor, an honor held by only four faculty members across the university. In 1996, he received the National Speakers Association Outstanding Professor Award. His primary areas of expertise include rhetoric, public address, argumentation, and interpersonal communication.Kathleen S. Verderber (PhD, University of Cincinnati) is Associate Professor of Management Emeritus at Northern Kentucky University. She holds an MA in Speech Communication as well as an MBA and a PhD in organizational behavior from the University of Cincinnati. Dr. Verderber has consulted with various civic, professional, and business organizations. She has published numerous articles in several journals and has presented papers at communication and management conferences. She is the coauthor of the very successful human communication text COMMUNICATE!.Deanna D. Sellnow (Ph.D., University of North Dakota) is director of undergraduate studies of communication at the University of Kentucky. She served as associate professor of communication, director of the Public Speaking Fundamentals Program, and supervisor of graduate teaching assistants at North Dakota State University, where she taught for 17 years. After earning her master's degree from Wayne State University in Detroit, Dr. Sellnow completed the Ph.D. program at the University of North Dakota. She has received numerous honors for public speaking, teaching, and research, including the American Forensic Association's National Events Tournament Champion in Communication Analysis, North Dakota Speech and Theatre Association's Scholar of the Year, and Outstanding Teacher at North Dakota State University.
Table of Contents
'\"The Challenge of Effective Speaking offers students a comprehensive and accessible introduction to the art of public speaking. Instructors will find the text a very comfortable fit for their needs in working with beginning public speakers. The Verderber text is a standard in the field that continues to improve with every new edition.\"\"This text has the ?voice and style? of a mentor. Consequently, beginning public speaking students should find this text both accessible and useful. For example, in the author?s chapter about research, I enjoyed how he encouraged readers to get ?their hands dirty? by thumbing through volumes at the library. In the author?s chapter about constructing arguments, I liked the use of everyday examples... I can hear myself giving suggestions like these to one of my students during a tutoring session in my office.\"\"This text is skills specific. It helps the students understand a concept and then put it to practical use. The clear explanations and the practical application exercises allow the student to work on specific areas of the speech building process. \"Understanding by doing\" seems to be the key to the text. It is the one aspect of the text that separates it from all others. Students will understand their reading and be able to personally participate in the concepts presented. The author and the publishers of this text have the student at heart and the instructor in mind. It makes learning and teaching a lot easier than any other text around.\"\n
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