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Interviews | March 17, 2014

Shawn Donley: IMG Peter Stark: The Powells.com Interview



Peter StarkIt's hard to believe that 200 years ago, the Pacific Northwest was one of the most remote and isolated regions in the world. In 1810, four years... Continue »
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17 Partner Warehouse Business- Marketing

Kotler on Marketing How to Create, Win and Dominate Markets

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Kotler on Marketing How to Create, Win and Dominate Markets Cover

 

Synopses & Reviews

Please note that used books may not include additional media (study guides, CDs, DVDs, solutions manuals, etc.) as described in the publisher comments.

Publisher Comments:

A state-of-the-art guide to strategies and tactics from the author of "Marketing Management" which was named, by the "Financial Times", as one of the best fifty business books ever written.

Synopsis:

State-of-the-art guide to marketing strategies and tactics. Kotler has combined the expertise of his textbooks and world renowned seminars into this practical all-in-one book, covering all area from assessing customers' needs and wants to build brand equity to creating loyal and long-term customers.

Product Details

ISBN:
9780684860473
Author:
KOTLER, PHILIP
Publisher:
Libri
Location:
N
Copyright:
Edition Description:
NEW ED
Publication Date:
20010820
Binding:
TRADE PAPER
Pages:
272
Dimensions:
234 x 156 in.

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Kotler on Marketing How to Create, Win and Dominate Markets Used Trade Paper
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Product details 272 pages Simon & Schuster, Inc. - English 9780684860473 Reviews:
"Synopsis" by , State-of-the-art guide to marketing strategies and tactics. Kotler has combined the expertise of his textbooks and world renowned seminars into this practical all-in-one book, covering all area from assessing customers' needs and wants to build brand equity to creating loyal and long-term customers.
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