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Four Arguments for the Elimination of Television (78 Edition)


Four Arguments for the Elimination of Television (78 Edition) Cover

ISBN13: 9780688082741
ISBN10: 0688082742
Condition: Student Owned
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Synopses & Reviews

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Publisher Comments:

A total departure from previous writing about television, this book is the first ever to advocate that the medium is not reformable. Its problems are inherent in the technology itself and are so dangerous — to personal health and sanity, to the environment, and to democratic processes — that TV ought to be eliminated forever.

Weaving personal experiences through meticulous research, the author ranges widely over aspects of television that have rarely been examined and never before joined together, allowing an entirely new, frightening image to emerge. The idea that all technologies are "neutral," benign instruments that can be used well or badly, is thrown open to profound doubt. Speaking of TV reform is, in the words of the author, "as absurd as speaking of the reform of a technology such as guns."

About the Author

Jerry Mander holds B.S. and M.S. degrees in Economics, spent 15 years in the advertising business, including five as president and partner of Freeman, Mander & Gossage, San Francisco, one of the most celebrated agencies in the country. After quitting commercial advertising, he achieved national fame for his public service campaigns, leading the Wall Street Journal to call him "the Ralph Nader of adevertising." In 1972 he founded the country's first non-profit ad agency, taking leave of that in 1974. Mander is co-author of The Great International Paper Airplane Book.

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Average customer rating based on 1 comment:

Mark Seibold, January 24, 2009 (view all comments by Mark Seibold)
As the endorsement on the back cover states, the reader will be surprised what they can learn from this book. Everyone should read this.

What hasn't been said about Mander’s masterpiece on the technology world and commercial manipulation of our society? This is possibly my most favorite book of all time. Mander is excellent and beyond compare to other authors which attempted to write in this realm and subject.

I am particularly interested in the Ingestion of Artificial Light chapter as I am an astronomer and award winning artist; a local Portland Oregonian for 54 years.

Mark Seibold
Artist-Astronomer Portland Oregon
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(5 of 11 readers found this comment helpful)

Product Details

Mander, Jerry
Harper Perennial
New York :
United states
Sociology - General
Television - General
Television broadcasting
Television broadcasting -- Social aspects -- United States.
Mass Media - General
Media Studies
General Current Events
Television broadcasting -- Social aspects.
Television -- Psychological aspects.
Edition Description:
Trade PB
Series Volume:
Publication Date:
Grade Level:
9 x 6 x 0.93 in 14.88 oz

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Related Subjects

Arts and Entertainment » Film and Television » General
Arts and Entertainment » Film and Television » Media Studies
Arts and Entertainment » Film and Television » Reference
Engineering » Communications » Television
History and Social Science » Journalism » Media Studies
History and Social Science » Sociology » General
History and Social Science » Sociology » Media

Four Arguments for the Elimination of Television (78 Edition) Used Trade Paper
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Product details 376 pages Harper Perennial - English 9780688082741 Reviews:
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