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Original Essays | August 18, 2014

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Be Our Guest: Perfecting the Art of Customer Service

Be Our Guest: Perfecting the Art of Customer Service Cover

 

Synopses & Reviews

Publisher Comments:

The world-renowned Disney Institute reveals the strategies that have sealed Disney's extraordinary reputation when it comes to customer service. Now available in paperback. Whether they are called clients, customers, constituents, or, in Disney-speak, guests, all organizations must best serve the people who purchase their products and services or risk losing them. Now, for the first time, one critical element of the methods behind the magic that is the Walt Disney World Resort--quality service--is revealed in Be Our Guest. Even before Tom Peters and Bob Waterman profiled Walt Disney World Resort in their groundbreaking book In Search of Excellence, the most popular resort destination in the world enjoyed a reputation as a company that sets the benchmark for best business practices. Be Our Guest outlines proven Disney principles and processes for helping your organization focus its vision and align its people and infrastructure into a cohesive strategy that delivers on the promise of exceptional customer service.

Synopsis:

Reveals the behind-the-scenes strategies, principles, and processes of the Disney approach to exceptional customer service, which emphasizes the best ways to provide quality service to one's customers. Reprint. 25,000 first printing.

Synopsis:

Now, for the first time, one element of the methods behind the magic that is the Walt Disney World Resort--quality service--is revealed. The book outlines proven Disney principles and processes for helping an organization focus its vision and align its people into a strategy that delivers on the promise of exceptional customer service.

Product Details

ISBN:
9780786853946
Subtitle:
Perfecting the art of customer service
Foreword:
Eisner, Michael D.
Foreword by:
Eisner, Michael D.
Foreword:
Eisner, Michael D.
Author:
K
Author:
Disney Institute, The
Author:
The Disney Institute
Author:
Disney Institute
Author:
Kinni, Theodore
Author:
Kinni, Ted
Author:
inni, Theodore
Publisher:
Disney Editions
Location:
New York
Subject:
Customer Service
Subject:
Customer services
Subject:
Amusement parks
Subject:
Walt Disney World
Subject:
Movie or Television Tie-In
Subject:
Customer relations
Subject:
Business-Customer Service
Edition Number:
1st pbk. ed.
Edition Description:
TradePB
Series Volume:
no. 284
Publication Date:
20030601
Binding:
Paperback
Grade Level:
from P up to 17
Language:
English
Pages:
208
Dimensions:
7.25 x 5 in 6.80 oz
Age Level:
from 1

Related Subjects

Business » Customer Service
Business » Management
Business » Sales

Be Our Guest: Perfecting the Art of Customer Service
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$ In Stock
Product details 208 pages Disney Editions - English 9780786853946 Reviews:
"Synopsis" by , Reveals the behind-the-scenes strategies, principles, and processes of the Disney approach to exceptional customer service, which emphasizes the best ways to provide quality service to one's customers. Reprint. 25,000 first printing.
"Synopsis" by , Now, for the first time, one element of the methods behind the magic that is the Walt Disney World Resort--quality service--is revealed. The book outlines proven Disney principles and processes for helping an organization focus its vision and align its people into a strategy that delivers on the promise of exceptional customer service.
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