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Techniques of Close Reading

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Synopses & Reviews

Publisher Comments:

In a world in which messages increasingly ask us to believe, accept, buy, and follow, the ability to read texts closely in order to gain a deeper understanding of their meanings is an indispensable survival skill. Techniques of Close Reading is a briefbook that helps students see what texts may be saying, be they written, oral, visual, or mediated. Renowned scholar and professor Barry Brummett explains and explores the various ways to read messages (such as speeches, cartoons, or magazine ads), teaching students how to see deeper levels of meaning and to share those insights with others. Students learn techniques for discovering form, rhetorical tropes, argument, and ideologies within texts.This book differs from other books in rhetorical criticism, textual analysis, or critical thinking by:

Focusing on the act and techniques of criticism rather than on schools of thought, grand theories, and specific methods, thus helping students to engage in the act of critical close reading in ways that are congenial to a wide range of methods - making the book an ideal companion to texts focused on specific methodsExplaining the relationships among theory, methods, and techniques of rhetorical criticismExamining the ethics and risks of doing and reading rhetorical criticism via plenty of examples, figures, and exercises taken from everyday life Serving as a brief, affordable text, thus allowing instructors the flexibility to assign other textbooks

Book News Annotation:

This brief, affordable text helps students find the layers of meaning in written, oral, visual, and mediated texts. It focuses on the act and techniques of criticism rather than on schools of thought or grand theories, showing students how to engage in the act of close reading in ways that work with a variety of critical methods and texts. After an introduction to the general subject of close reading, the book explains the relationships among theory, methods, texts, and techniques of rhetorical criticism. Subsequent chapters describe techniques for discovering form, rhetorical tropes, argument, and ideologies within texts. A concluding chapter offers a single extended reading of a comic strip that appeared shortly before the inauguration of Barack Obama, demonstrating the combined use of the some of the techniques from each chapter. The book is intentionally short so that it can be paired with longer, more theoretically oriented texts, but it can also be used as a stand-alone text if it is supplemented with other material. Brummett is professor of communication and chair of the Department of Communication Studies at the University of Texas-Austin. Annotation ©2010 Book News, Inc., Portland, OR (booknews.com)

Product Details

ISBN:
9781412972659
Author:
Brummett, Barry
Publisher:
Sage Publications (CA)
Subject:
Rhetoric -- Social aspects.
Subject:
Communication
Subject:
Rhetoric
Subject:
Reference-Rhetoric
Publication Date:
20090931
Binding:
TRADE PAPER
Language:
English
Illustrations:
Y
Pages:
137
Dimensions:
8.90x5.90x.20 in. .55 lbs.

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Related Subjects

Business » Communication
History and Social Science » Intercultural Communications » General
History and Social Science » Sociology » General
Humanities » Literary Criticism » General
Reference » Rhetoric

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