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Interviews | April 8, 2014

Shawn Donley: IMG Gabrielle Zevin: The Powells.com Interview



Gabrielle ZevinThe American Booksellers Association collects nominations from bookstores all over the country for favorite forthcoming titles. The Storied Life of... Continue »
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    The Storied Life of A. J. Fikry

    Gabrielle Zevin 9781616203214

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Facebook Effect (11 Edition)

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Facebook Effect (11 Edition) Cover

 

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Please note that used books may not include additional media (study guides, CDs, DVDs, solutions manuals, etc.) as described in the publisher comments.

Publisher Comments:

IN LITTLE MORE THAN HALF A DECADE, Facebook has gone from a dorm-room novelty to a company with 500 million users. It is one of the fastest growing companies in history, an essential part of the social life not only of teenagers but hundreds of millions of adults worldwide. As Facebook spreads around the globe, it creates surprising effects—even becoming instrumental in political protests from Colombia to Iran.

Veteran technology reporter David Kirkpatrick had the full cooperation of Facebook’s key executives in researching this fascinating history of the company and its impact on our lives. Kirkpatrick tells us how Facebook was created, why it has flourished, and where it is going next. He chronicles its successes and missteps, and gives readers the most complete assessment anywhere of founder and CEO Mark Zuckerberg, the central figure in the company’s remarkable ascent. This is the Facebook story that can be found nowhere else.

How did a nineteen-year-old Harvard student create a company that has transformed the Internet and how did he grow it to its current enormous size? Kirkpatrick shows how Zuckerberg steadfastly refused to compromise his vision, insistently focusing on growth over profits and preaching that Facebook must dominate (his word) communication on the Internet. In the process, he and a small group of key executives have created a company that has changed social life in the United States and elsewhere, a company that has become a ubiquitous presence in marketing, altering politics, business, and even our sense of our own identity. This is the Facebook Effect.

About the Author

David Kirkpatrick was for many years the senior editor for internet and technology at Fortune magazine. While at Fortune, he wrote cover stories about Apple, IBM, Intel, Microsoft, Sun, and numerous other technology subjects. Beginning in 2001, he created Fortune’s Brainstorm conference series. More recently, he organized the Techonomy conference on the centrality of technology innovation for all human activity. He is a member of the Council on Foreign Relations and appears frequently on television, radio, and the Internet as an expert on technology.

Product Details

ISBN:
9781439102121
Subtitle:
The Inside Story of the Company That Is Connecting the World
Author:
Kirkpatrick, David
Author:
Kirkpatrick, David
Publisher:
Simon & Schuster
Subject:
E-Commerce - General
Subject:
General-General
Edition Description:
Trade Paperback
Publication Date:
20110201
Binding:
Paperback
Grade Level:
General/trade
Language:
English
Pages:
384
Dimensions:
9.25 x 6.12 in

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Related Subjects

Business » Business Plans
Business » Business Profiles
Business » General
Business » History and Biographies
Business » Management
Business » Writing
Computers and Internet » Internet » Web » Social Networking
Engineering » Engineering » General Engineering
Health and Self-Help » Health and Medicine » Medical Specialties
Health and Self-Help » Health and Medicine » Nursing
History and Social Science » Sociology » General

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