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    The Powell's Playlist | February 27, 2015

    Kazuo Ishiguro: IMG Kazuo Ishiguro's Playlist for The Buried Giant

    The eight songs on this playlist didn't "inspire" The Buried Giant, nor did I play them out loud while writing. And with the notable exception of... Continue »
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      The Buried Giant

      Kazuo Ishiguro 9780307271037

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Media Literacy (6TH 12 - Old Edition)


Media Literacy (6TH 12 - Old Edition) Cover


Synopses & Reviews

Publisher Comments:

Media Effects provides students with an in-depth understanding of how the media are constantly influencing individuals and society. W. James Potter guides readers through the extensive body of research on the effects of the mass media by organizing the book around two Media Effects Templates. The first template helps organize thinking about media influences on individuals, and the second focuses on media influences on larger social structures and institutions. Throughout the book, Potter encourages students to analyze their own experiences tby searching for evidence of these effects in their own lives, making the content meaningful.

Book News Annotation:

Potter (media, U. of California at Santa Barbara) leads students through key aspects of developing media literacy: understanding audiences; media industries; news, advertising, entertainment, and interactive media content; the effects of the media; and key issues like ownership of the media, violence in the media, and how money is driving the development of sports. This edition has a new section on emerging issues like blogging, social media, and how to assess credibility in the new media environment; more on social media; new coverage of threats to privacy and piracy; and two new techniques for students to increase their personal media literacy. Annotation ©2012 Book News, Inc., Portland, OR (

Product Details

Potter, W. James
Sage Publications (CA)
Intercultural Communications-General
Publication Date:

Related Subjects

Business » Communication
History and Social Science » Crime » Criminology
History and Social Science » Intercultural Communications » General
History and Social Science » Journalism » General
History and Social Science » Sociology » Media

Media Literacy (6TH 12 - Old Edition) New Trade Paper
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Product details pages Sage Publications (CA) - English 9781452206257 Reviews:
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