Striking at the Roots: A Practical Guide to Animal Activism

"From publicizing an issue to taking action, from feeding a large group to running a rescue center, activists will find this guide from veteran animal-rights crusader Hawthorne detailed, straightforward and highly practical, even if your cause isn't animal rights. Drawing on his own experience and those of his colleagues, Hawthorne provides advice from a number of perspectives on a long list of methods: leafleting, letters and articles, protests, corporate campaigning, internet outreach, direct action and government lobbying. Though it's concerned throughout with inter-species justice, providing an adequate introduction to the principles, history and progress of the animal rights movement, as well as numerous animal rights resources, the book's tips on tabling, organizing protests, effective letter-writing and other matters are just as easily applied to any cause. Concise guidance, an empowering tone and a large, global community of voices make this book eminently useful for anyone organizing a movement, though Hawthorne's optimism can belie the often difficult path to change." Publishers Weekly (Copyright Reed Business Information, Inc.)

Animal protection is one of the most passionately debated issues of our day. In light of recent legislation and intensified pressure put on activists around the world, those advocates fighting for animal liberation or even animal welfare need a single resource covering the major, and some minor, models of animal activism.Striking at the Roots: A Practical Guide to Animal Activism brings together the most effective tactics for speaking out for animals and gives voice to activists from around the globe, who explain why their chosen models of activism have been successful - and how others can get involved.