Bright Minds Beautiful Ideas

Provocative new title that calls for a complete rethink on the role of the designer and the meaning of design, and asks the fundamental question: What is contemporary design? With distinctions between disciplines becoming increasingly blurred design has entered an age of confusion in which old and new values continually clash. Bright Minds, Beautiful Ideas reveals how five inspiring graphic designers from different cultures and different eras successfully link culture to economy and science, and combine curiosity and openness with social commitment and action. They are Bruno Munari (Italy 1907-1998), Charles and Ray Eames (USA 1907-1978 and 1912-1988), Marti Guixe (Spain 1964) and Jurgen Bey (The Netherlands 1965) and what they have in common is their ability to combine fantasy, energy and experimentation with vision.

An essential reference and resource for all designers, no matter what their field of specialisation.