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Original Essays | August 18, 2014

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Today, we wonder anxiously if digital media is changing our brains. But if there's any time in history when our mental operations changed... Continue »
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Start Your Own Graphic Design Business


Start Your Own Graphic Design Business Cover


Synopses & Reviews

Publisher Comments:

Its time to make your mark in the world of graphic design. Theres no doubt youve imagined it—placing your name and logo on business cards, taking creative control and being your own boss. Why not turn your fantasy into reality? Whether you want to start a part-time graphic design business, a full-time operation or build a substantial company with a full staff of graphic designers, everything you need to get started is at your fingertips. Learn the basic requirements, startup costs, day-to-day operations and even what to do when things dont go as planned. Industry experts and successful graphic designers share what theyve learned and give you the motivation and priceless tips and tricks to help you reach success. Learn how to: • Discover your market and their needs • Choose a business environment that works for you • Create a business brand that gets noticed • Write a marketing plan that captures clients and creates referrals • Develop profitable client relationships • Set your fees • Boost profits by expanding your specialty or your business Combine your creativity with Entrepreneurs expert advice—and design your own successful graphic design business today!

Book News Annotation:

According to Entrepreneur magazine, demand is growing for freelance graphic designers. Sheldon offers information, tips, and cautions on the requirements and nature of all aspects of this business (e.g., marketing, working with clients, copyright issues, and outsourcing some of the work). The guide includes sample forms for estimating start-up costs, contracts, and agreements; resources; and a glossary. Annotation ©2009 Book News, Inc., Portland, OR (booknews.com)

About the Author

McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide

Product Details

Sheldon, George
Entrepreneur Press
Entrepreneur Press
New Business Enterprises
Small Business
Small Business - General
Graphic Arts - General
Business - Small Business
Edition Description:
Trade Paper
StartUp Series
Publication Date:
April 2008
Grade Level:
Professional and scholarly
9 x 7 in 10.5 oz

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Related Subjects

Business » Small Businesses » By Type
Business » Small Businesses » General
Business » Start Up Business

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