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Interviews | March 17, 2014

Shawn Donley: IMG Peter Stark: The Powells.com Interview



Peter StarkIt's hard to believe that 200 years ago, the Pacific Northwest was one of the most remote and isolated regions in the world. In 1810, four years... Continue »
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The Tipping Point: How Little Things Can Make a Big Difference

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The Tipping Point: How Little Things Can Make a Big Difference Cover

 

Synopses & Reviews

Publisher Comments:

Unabridged - The New Yorker writer Malcolm Gladwell looks at why major changes in our society so often happen suddenly and unexpectedly. Ideas, behavior, messages, and products, he argues, often spread like outbreaks of infectious disease. These are social epidemics, and the moment they take off, they reach their critical mass, or, the Tipping Point. Gladwell introduces us to the particular personality types who are natural pollinators of new ideas and trends and the people who create the phenomenon of the word of mouth.

Synopsis:

This celebrated New York Times bestseller — now poised to reach an even wider audience in paperback — is a book that is changing the way Americans think about selling products and disseminating ideas.

Product Details

ISBN:
9781600240058
Author:
Gladwell, Malcolm
Publisher:
Hachette Audio
Read:
Author
Subject:
Marketing - General
Subject:
Social Psychology
Subject:
Consumer Behavior - General
Subject:
Social change
Subject:
Psychology : General
Copyright:
Publication Date:
20070431
Binding:
Compact Disc
Language:
English
Dimensions:
5.96x5.13x1.55 in. .57 lbs.
Media Run Time:
510

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Related Subjects

» Audio Books » Business » Business and Finance
» Audio Books » Nonfiction
» Audio Books » Self Help
» Business » General
» Business » Management
» Business » Marketing
» Health and Self-Help » Psychology » General

The Tipping Point: How Little Things Can Make a Big Difference Used Compact Disc
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Product details pages Hachette Audio - English 9781600240058 Reviews:
"Synopsis" by , This celebrated New York Times bestseller — now poised to reach an even wider audience in paperback — is a book that is changing the way Americans think about selling products and disseminating ideas.
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