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Helena Rubinstein: The Woman Who Invented Beautyby Michele Fitoussi
Synopses & Reviews
"This vivid account pops with fascinating detail and reads like fiction. Wonderfully, it isn't."—Elle
She understood women. She understood beauty. And she started a revolution.
Helena Rubinstein was born into a poor Polish family at the end of the nineteenth century; by the time of her death in 1965 she had built a cosmetics empire that spanned the world.
Her scientific approach to beauty was an instant sensation. Women couldn't get enough of her innovative advice on skincare, and her beauty products were constantly sold out.
This is her amazing life story.
Michèle Fitoussi is a journalist and author.
"This engaging biography tells the story of Helena Rubinstein and her popular beauty brand, from her initial success in Australia (where she emigrated in 1902) to the international empire she left at her death in 1965. Rubinstein was among the first to popularize cosmetics for the average woman, and marketed not just her results but also the rigorous scientific testing that went into each product. Watching the brand bloom makes for a fascinating case study, but the true richness of the book comes from the vivid anecdotes of Rubinstein's personal life. Fitoussi doesn't hesitate to speculate about what must have been on her subject's mind when, for example, she returned to her childhood home in Poland after founding her business. The early romance of her marriage to Edward Titus reads like a novel, while their later fights and reconciliations are depicted with empathy for both sides. The lively prose brings life to Rubinstein's 'impossible character,' tyrannical and tender by turns, and appeals to readers' taste for scandal without turning its subject into a caricature. Photos. Agent: Kerry Glencorse, Susanna Lea Agency. (July)" Publishers Weekly Copyright PWxyz, LLC. All rights reserved.
She understood women. She understood beauty. And she started a revolution. The amazing rags to riches story of Helena Rubinstein
About the Author
Michèle Fitoussi: Michèle Fitoussi was born in Tunisia. She is a journalist and author.
Kate Bignold: Kate Bignold read French and German at Manchester University. She lives in southwest England with her two children.
Lakshmi Ramakrishnan Iyer: Lakshmi Ramakrishnan Iyer is a translator from French and Italian into English. She lives in southwest France.
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