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The Little Book of LOGO Recipes: Successful Designs and How to Create Them
Synopses & Reviews
If you're a businessperson trying to devise a new logo — or a graphic designer trying to get established in corporate design — The Little Book of Logo Recipes will teach you a lot about the process, and will also give you the "recipe" for creating a lot of different visual techniques.Some of the sample logos shown are fairly simple, and just the very presence of this "recipe" will give the user a quick inspiration. For others, the "how to" includes the use of multiple PhotoShop filters to create powerful images. The next time you need to do a logo in a hurry, you'll wish this book were on your shelf.
Designed to offer endless inspiration, The Little Book of Logo Recipes offers this bonus feature: each page features call-out notes of easily understandable comments to quickly convey the advantageous elements of the depicted logo.
Features 100s of examples with advice on finding a solution to any logo design problem.
About the Author
David E. Carter has authored, edited, and compiled over 100 books on graphic design, advertising, logos, branding, and corporate identity. Over the years he has created innumerable ad campaigns and television programming and continues to consult on matters of design and branding for various firms.
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