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Send: Why People Email So Badly and How to Do It Better


Send: Why People Email So Badly and How to Do It Better Cover

ISBN13: 9780307270603
ISBN10: 0307270602
Condition: Standard
Dustjacket: Standard
All Product Details

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Synopses & Reviews

Publisher Comments:

Send--the classic guide to email for office and home and an instant success upon its publication in 2007--has become indispensable for readers navigating the impersonal, and at times overwhelming, world of electronic communication. Filled with real-life email success (and horror) stories and a wealth of useful and entertaining examples, Send dissects all the major minefields and pitfalls of email. It provides clear rules for navigating today's hot-button issues, from bccs and salutations to emoticons and subject lines. It offers essential strategies to help you both better manage the ever-increasing number of emails you receive and improve the ones you send.

In this revised and updated edition, David Shipley and Will Schwalbe have added a new introduction and two new chapters--Handheld Etiquette about BlackBerrys, iPhones, etc., and Secrets to Keep Email from Taking Over Your Life, an important issue for more and more people. Send is now more than ever the essential book about email for businesspeople and professionals everywhere.


Filled with real-life e-mail success (and horror) stories and a wealth of entertaining examples, "Send" reveals the hidden minefields and pitfalls of e-mail.

About the Author

David Shipley is the deputy editorial page editor and Op-Ed page editor of The New York Times. Previously, he was a senior presidential speechwriter in the Clinton administration. He lives in New York.Will Schwalbe is the former senior vice president and editor in chief of Hyperion Books. Prior to that, he was a journalist, writing for such publications as The New York Times, Insight for Asian Investors, and Business Traveller. He now works in new media and lives in New York.

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Average customer rating based on 1 comment:

Canchita, January 5, 2009 (view all comments by Canchita)
I thought I knew everything I needed to know about writing emails that said what I meant. This little book showed me that I didn't. Highly recommended.
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Product Details

Shipley, David
Knopf Publishing Group
David Shipley and Will Schwalbe
Schwalbe, Will
Business Communication
Interpersonal communication
Business Writing
Data Transmission Systems - Electronic Mail
Management - General
Reference-Writing as a Business
Edition Description:
Publication Date:
Grade Level:
7.5 x 5.15 x 1 in 0.75 lb

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Related Subjects

Business » Reference
Business » Writing
Computers and Internet » Networking » General
Reference » Writing » Writing as a Business

Send: Why People Email So Badly and How to Do It Better Used Hardcover
0 stars - 0 reviews
$6.50 In Stock
Product details 288 pages Knopf Publishing Group - English 9780307270603 Reviews:
"Synopsis" by , Filled with real-life e-mail success (and horror) stories and a wealth of entertaining examples, "Send" reveals the hidden minefields and pitfalls of e-mail.
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