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The Presentation Secrets of Steve Jobs: How to Be Insanely Great in Front of Any Audienceby Carmine Gallo
Synopses & Reviews
“The Presentation Secrets of Steve Jobs reveals the operating system behind any great presentation and provides you with a quick-start guide to design your own passionate interfaces with your audiences.” —Cliff Atkinson, author of Beyond Bullet Points and The Activist Audience
Apple CEO Steve Jobs’s wildly popular presentations have set a new global gold standard—and now this step-by-step guide shows you exactly how to use his crowd-pleasing techniques in your own presentations. The Presentation Secrets of Steve Jobs is as close as you’ll ever get to having the master presenter himself speak directly in your ear. Communications expert Carmine Gallo has studied and analyzed the very best of Jobs’s performances, offering point-by-point examples, tried-and-true techniques, and proven presentation secrets that work every time. With this revolutionary approach, you’ll be surprised at how easy it is to sell your ideas, share your enthusiasm, and wow your audience the Steve Jobs way.
“No other leader captures an audience like Steve Jobs does and, like no other book, The Presentation Secrets of Steve Jobs captures the formula Steve uses to enthrall audiences.”
--Rob Enderle, The Enderle Group
“Now you can learn from the best there is--both Jobs and Gallo. No matter whether you are a novice presenter or a professional speaker like me, you will read and reread this book with the same enthusiasm that people bring to their iPods."
--David Meerman Scott, bestselling author of The New Rules of Marketing & PR and World Wide Rave
Give effective, dynamic, and memorable.presentations just like Steve Jobs..
Based on the authors article on Businessweek.com,.which became one of the sites most popular downloads,.The Presentation Secrets of Steve Jobs breaks down.the 10 elements that make Steve Jobs legendary presentations.so outstanding. Readers implementing these.principles to their own presentations are sure to leave.a lasting impression, dazzle their audiences, and become.a hard act to follow at any conference or seminar..
The Presentation Secrets of Steve Jobs reveals the operating system behind any great presentation and provides you with a quick-start guide to design your own passionate interfaces with your audiences. Cliff Atkinson,
About the Author
Carmine Gallo is the communications coach for the world’s most admired global brands. A former anchor and correspondent for CNN and CBS, Gallo has addressed executives at Intel, Cisco, Google, Medtronic, Pfizer, and many others. Gallo writes "My Communications Coach," a regular column for Forbes.com. He has written several bestselling and award-winning books, including The Innovation Secrets of Steve Jobs. Gallo has been featured in The Wall Street Journal, The New York Times, Success magazine, and on CNBC. Gallo’s latest book, The Power of Foursquare, reveals how innovative businesses around the world are leveraging new mobile marketing tools to attract and engage customers. Gallo, who lives in Pleasanton, California, with his wife and two daughters, may be found online at www.carminegallo.com.
Table of Contents
Plan in analog — Answer the one question that matters most — Develop a Messianic sense of purpose — Create Twitter-like headlines — Draw a road map — Introduce the antagonist — Reveal the conquering hero — Obey the ten-minute rule — Channel their inner Zen — Dress up your numbers - Use "amazingly zippy" words — Share the stage — Stage your presentation with props — Reveal a "holy shit" moment — Schiller learns from the best — Master stage presence — Make it look effortless — Wear the appropriate costume — Toss the script — Have fun.
What Our Readers Are Saying
Arts and Entertainment » Drama » Performing Arts » Storytelling