In Entering the Promised Land first-time author Willie J. Alexander reveals how his spiritual upbringing, professional sports career, and business experiences all led him to ask new questions and draw new conclusions about several biblical and historical events. Drawn from his own experiences as an African-American businessman facing the limits of working with U.S. corporations and businesses, Alexander's Entering the Promised Land focuses on institutionalized economic hindrances that keep so many African-Americans in a seemingly endless underdog role. Alexander offers a detailed new approach to biblical history and reveals parallels between two epic struggles for survival and self-improvement: the children of Israel's escape from bondage in ancient Egypt during the days of Moses; and, the African-American Civil Rights Movement. Alexander also gives the reader a personal, poignant and emotional look at his upbringing in segregated Alabama during the 1950s and 1960s. In Entering the Promised Land, Willie makes an emphatic case urging African-Americans to rebuild the Civil Rights Movement by using the economic blueprint vividly articulated by Dr. King in the last speech of his life. This work results from years of research and revisions carried out through Willie's Defined Word Approach, which involves researching the definitions of certain biblical words and the origins of certain phrases.