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    The Book of Jonas

    Stephen Dau 9780399158452

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Bite-sized Marketing: Realistic Solutions for the Overworked Librarian

by Nancy Dowd

Bite-sized Marketing: Realistic Solutions for the Overworked Librarian Cover

 

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  1. Good for:
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Synopses & Reviews

Publisher Comments:

Written and designed to reflect the way people read today, this book is structured to quickly impart simple and cost-effective ideas on marketing your library.

Synopsis:

Filled with contemporary marketing ideas, and structured to quickly impart simple and cost-effective ideas for marketing your library.

Table of Contents

Word-of-mouth marketing — Bring your library to life with a story — How to market electronic resources — Public relations 101 — Outreach — Advocacy — The new marketing tools — Design — Branding — Marketing best practices.

Product Details

ISBN:
9781122661782
Subtitle:
Realistic Solutions for the Overworked Librarian
Author:
Dowd, Nancy
Author:
Silberman, Jonathan
Author:
Nancy Dowd
Author:
Mary Evangeliste
Author:
Evangeliste, Mary
Author:
Jonathan Silberman
Publisher:
American Library Association
Subject:
Libraries -- Marketing.
Subject:
Libraries -- Public relations.
Subject:
Library & Information Science
Subject:
Library & Information Science - General
Subject:
Reference-Bibliography and Library Science
Subject:
main_subject
Subject:
all_subjects
Copyright:
Publication Date:
2010
Binding:
ELECTRONIC
Language:
English
Pages:
140

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Bite-sized Marketing: Realistic Solutions for the Overworked Librarian Google Ebooks Electronic
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$34.08 In Stock
Product details 140 pages American Library Association - English 9781122661782 Reviews:
"Synopsis" by , Filled with contemporary marketing ideas, and structured to quickly impart simple and cost-effective ideas for marketing your library.
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