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31 TechnicalAIP- ART INSTITUTE


Graphic Designers Digital Toolkit 3RD Edition
by Allan Wood

Graphic Designers Digital Toolkit 3RD Edition Cover

Synopses & Reviews

Publisher Comments:

Being a successful graphic designer today requires more than knowing the essential features of industry-standard software applications. It also requires an understanding of how to integrate these programs into a seamless whole while producing work that conforms to design principles and client expectations. This fully revised edition of The Graphic Designer's Digital Toolkit, 3rd Edition provides a full-color, comprehensive overview of Macintosh OS X and Windows Vista operating systems, design fundamentals, and the "Big 3" digital design programs used in the graphics industry today: Adobe Illustrator CS3, Adobe Photoshop CS3, and Adobe InDesign CS3. The book examines the essential features of each, then reveals in practical detail the skills and technology necessary for effective design for print and Web Media. This project-based book features a highly visual introduction to the essential tools and functions of each application from the perspective of the working designer. Readers are then given the opportunity to put what they learn to work by tackling design projects from concept to completion with assignments drawn from the everyday world of professional graphic designers.

About the Author

Allan Wood is Associate Professor in the Visual Communications Branch at McIntosh College in Dover, New Hampshire, where he also serves as the Program Chair for the schools Photography and Digital Imaging program. Drawing on his extensive experience in industry, owning his own business, and as a curriculum developer, Allan has developed a number of innovative courses at McIntosh that teach contemporary graphic design and web design concepts and technology.

Product Details

ISBN:
9781428359857
Author:
Wood, Allan
Publisher:
Cengage Delmar Learning
Author:
Wood, Allan B.
Author:
Wood, Allan
Subject:
Careers - General
Subject:
Graphic Arts - General
Subject:
Graphic Arts
Subject:
industry-standard software applications; graphic design; Macintosh OS X; Windows Vista; Adobe Illustrator CS3; Adobe Photoshop CS3; Adobe InDesign CS3
Subject:
Careers
Copyright:
Publication Date:
January 2008
Binding:
Paperback
Grade Level:
College/higher education:
Language:
English
Illustrations:
Y
Pages:
636
Dimensions:
9.01x7.37x1.22 in. 2.91 lbs.