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The One Minute Entrepreneur: The Secret to Creating and Sustaining a Successful Businessby Don Hutson
Synopses & Reviews
Mega-bestselling author Ken Blanchard and celebrated business leaders Don Hutson and Ethan Willis present an inspiring story that reveals the secrets to becoming a successful entrepreneur.
In THE ONE MINUTE ENTREPRENEUR, Ken Blanchard (coauthor of the #1 bestselling business classic The One Minute Manager), Don Hutson, CEO of U.S. Learning, and Ethan Willis, CEO of Prosper Learning, tell the inspiring story of one man’s challenges in creating his own business. Through a powerful and engaging narrative, we confront many of the typical problems all entrepreneurs face in starting up their business, from finding new sources of revenue to securing the commitment of their people and the loyalty of their customers. More important, we learn the secrets to becoming a successful entrepreneur, including how to build a firm foundation, how to ensure a steady cash flow, and how to create legendary service. In addition, the book offers invaluable advice, delivered through One Minute Insights, from such entrepreneurs and thinkers as Sheldon Bowles, Peter Drucker, Michael Gerber, and Charlie “Tremendous” Jones.
Today, in the midst of the largest entrepreneurial surge in U.S. history, four out of five small businesses continue to fail. THE ONE MINUTE ENTREPRENEUR offers businesspeople and would-be entrepreneurs a treasure trove of wisdom on how to think, act, and succeed in creating and sustaining a business, no matter what their industry.
The inspirational fable of young entrepreneur Jud McCarley as he struggles to make a success of his business while balancing his work and personal life shares the secrets of developing and making a success of a small business, in a volume that incorporates the hard-won wisdom of noted entrepreneurs and business leaders. 200,000 first printing.
Jud McCarly dreams of owning his own business. As a young entrepreneur, Jud faces a number of problems, from finding new sources of revenue and securing the loyalty of his customers to ensuring a steady cash flow. Over time, the very work-life balance that prompted Jud to work for himself is knocked wildly out of whack, and Jud must find a way to right himself.
In THE ONE MINUTE ENTREPRENEUR, Ken Blanchard (coauthor of the #1 bestselling business classic, The One Minute Manager) and Don Hutson, CEO of U.S. Learning, tell the inspiring story of Jud's road to success and reveal the secrets of becoming an entrepreneur, from building a firm foundation to launching the company to creating legendary service. Throughout the narrative, real-life entrepreneurs and thinkers, such as Charlie Tremendous Jones, Peter Drucker, and Michael Gerber, lend their advice, which Jud organizes into One Minute Insights.
We are in the midst of the largest entrepreneurial surge in U.S. history, yet four out of five small businesses fail. THE ONE MINUTE ENTREPRENEUR offers every businessperson and would-be entrepreneur a treasure trove of wisdom on how to think, act, and live passionately, no matter their industry.
About the Author
Ken Blanchard is an internationally bestselling author and motivational speaker whose books have sold more than eighteen million copies in thirty languages. He lives in San Diego, California.
Don Hutson is the CEO of U.S. Learning, a training firm that delivers innovative, high-impact solutions to improve learning in organizations. An active speaker, Hutson was on the founding board of the National Speakers Association and served as its third president. He is the author of several books and lives in Memphis, Tennessee.
Ethan Willis is the CEO of Prosper Learning, Inc., a winner of Ernst & Young’s Entrepreneur of the Year award and a global leader in entrepreneurial coaching, with more than 150,000 students in seventy-six countries. He lives in South Pasadena, California.
Table of Contents
Dedication — Foreword — A note to readers — Building a firm foundation — Growing in knowledge — Learning the craft — Catching the entrepreneurial bug — Gaining a vital teammate — A door opens — Launching the company — Financial growing pains — Creating legendary service — Helping people soar like eagles — Ego issues — Turning things around — Putting it all together — Appendix: Entrepreneur attributes — Acknowledgments — Selected readings — About the authors — Services available.
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