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Marketing Engineering: Computer-Assisted Marketing Analysis and Planning
Product Details
- ISBN:
- 9780130355492
- Subtitle:
- Computer-Assisted Marketing Analysis and Planning
- Publisher:
- Prentice Hall
- Location:
- Upper Saddle River, N.J.
- Subject:
- Marketing - General
- Subject:
- Marketing
- Subject:
- Mathematical models
- Edition Number:
- 2
- Series Volume:
- no. 11
- Publication Date:
- January 2002
- Binding:
- Hardcover
- Language:
- English
- Illustrations:
- Yes
- Pages:
- 518
- Dimensions:
- 10.40x8.30x1.10 in. 2.63 lbs.
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