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Ebusiness: A Beginner's Guide (Network Professional's Library)

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Ebusiness: A Beginner's Guide (Network Professional's Library) Cover

 

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Publisher Comments:

Integrate e-Business into Your Commerce Plans

Get a jump on what's quickly becoming standard operating procedure for any business-using the Internet to conduct e-business. Increasingly, companies are implementing new Web-based business models to tap previously unattainable markets and earn untold profits. This comprehensive guide uses case studies and practical examples to trace the progress of electronic business through it's short, but vital, history, teaching you how to take advantage of this essential new-economy business practice. Whether your goals include e-tailing, business-to-business, EDI, CRM, or supply chain management, this step-by-step resource can help you create, integrate, and maintain your own successful e-business.

  • Plan, design, build, tune, troubleshoot, secure, and manage your own fully-operational e-Commerce site
  • Develop e-marketing strategies for vertical, horizontal, and standard markets
  • Review business cases including revenue models and trends, and see the impact of leading-edge technologies on business and profit
  • Determine the best client-server configuration for your site
  • Locate and exploit a system's built-in e-commerce tools and functionality
  • Integrate electronic data interchange (EDI) systems for more efficient business processes
  • Hacker-proof your network and server-plus establish encryption protocols for increased privacy

Table of Contents

Part I: E-Commerce Through Technology.

Chapter 1: E-Commerce Comes of Age.

Chapter 2: The Business Cases for E-Commerce.

Part II: E-Commerce Servers and Clients.

Chapter 3: Operating Systems.

Chapter 4: Configuring an E-Commerce Server.

Chapter 5: Connecting Clients.

Part III: Building an E-Commerce Infrastructure.

Chapter 6: LANs.

Chapter 7: WANs.

Chapter 8: Quality of Service.

Chapter 9: The Thinking Network.

Chapter 10: Maintaining and Optimizing E-Business Sites.

Part 4: Securing E-commerce Environments.

Chapter 11: Creating Secure Networks.

Chapter 12: Public Key Infrastructure.

Chapter 13: Securing E-Commerce Servers.

Part 5: Implementing E-Business Systems.

Chapter 14: Connecting E-Business Solutions.

Chapter 15: E-Commerce Application Service Providers.

Product Details

ISBN:
9780072127447
Author:
Velte, Toby J.
Author:
Elsenpeter, Robert C.
Publisher:
McGraw-Hill Companies
Location:
Berkeley, Calif.
Subject:
Internet - General
Subject:
Management
Subject:
Management Information Systems
Subject:
Computer networks
Subject:
Internet - Web Site Design
Subject:
Electronic Commerce
Subject:
E-Commerce - Internet Marketing
Subject:
Web - Page Design
Subject:
Web sites -- Design.
Subject:
Internet-eBusiness
Series:
Network Professional's Library
Series Volume:
TR 00-8
Publication Date:
20010131
Binding:
TRADE PAPER
Language:
English
Illustrations:
Yes
Pages:
508
Dimensions:
9.27x7.56x1.09 in. 1.97 lbs.

Related Subjects

Business » General
Computers and Internet » Internet » General
Computers and Internet » Internet » Information
Computers and Internet » Internet » Web » Site Design
Computers and Internet » Internet » eCommerce

Ebusiness: A Beginner's Guide (Network Professional's Library) New Trade Paper
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Product details 508 pages McGraw-Hill Companies - English 9780072127447 Reviews:
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