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Public Speaking: Strategies for Success (6TH 11 - Old Edition)

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Public Speaking: Strategies for Success (6TH 11 - Old Edition) Cover

 

Synopses & Reviews

Please note that used books may not include additional media (study guides, CDs, DVDs, solutions manuals, etc.) as described in the publisher comments.

Publisher Comments:

Why Do You Need this New Edition?

 

At all stages of the public speaking process, you can learn how to develop and apply

strategies to speaking situations you encounter throughout your life. In this new edition,

Public Speaking: Strategies for Success maintains its solid foundations of strategy,

practical skills, rhetorical theory, diversity, ethics, and civic participation, while offering

fresh innovations that reflect the needs of today’s beginning speakers.

 

1. For earlier treatment of delivery and presentation, the chapter on delivering the

speech has been moved toward the beginning of the book (Chapter 3) to make it

easy to practice voice and body presentation early in the course, and corresponding

changes have been made in other chapters to support this move.

 

2. Chapters 7 and 15 have been substantially updated to reflect the information technology

that you know and use today. With the distinction between electronic and

printed materials becoming more blurred, each chapter offers a unified perspective,

treating research sources and visual aids without regard to their medium. Special

attention is paid to evaluating the credibility of sources.

 

3. New! Rhetorical Workout features help you develop skills through focused,

step-by-step applications of concepts and principles in each chapter.

 

4. New! Student View quotations from public speaking students around the country

appear throughout the book, so that you can learn from and be encouraged by

your peers.

 

5. New! A new Summary format and the addition of Key Terms lists offer more userfriendly

ways of reviewing and reinforcing the concepts and theories in each chapter.

 

6. Increased attention on civic engagement gives more examples of–and strategies

for–public speaking situations within your campus and community and shows how

these situations are part of the public forum.

 

7. Revised and updated examples help illustrate theoretical principles more clearly, reflect

current issues, and represent a diverse range of speaking topics and situations.

 

8. An updated photo program gives a variety of illustrated examples in which to see

others–both professional and non-professional–offering public presentations.

 

Synopsis:

This package contains the following components:

-0205638325: Public Speaking: Strategies for Success

-0205673090: MySpeechLab with Pearson eText

Synopsis:

As one of today's leading scholars in speech communication, David Zarefsky's revised edition offers "rhetorical workout" boxes to increase skills development, updated information technology to connect the theories and concepts of public speaking to everyday life and a "student's view" box so that students can learn from their peers.

Public Speaking, places a strong emphasis on developing strategies and making choices. Reinforcing the idea that public speaking is a skill that can assist in helping students communicate in their personal, professional and social lives. Throughout the text, students are encouraged to think through and about the public speaking process, as well as consider the diversity of audiences, occasions, and speakers, enabling them to choose a specific purpose, a relevant topic, and the appropriate material to make their speeches successful.

Table of Contents

PART I:  Foundations of Public Speaking

 

1. Welcome to Public Speaking

Why Study Public Speaking?

Public Speaking and Communication

The Public Forum

The Rhetorical Situation

Ethics: Respect for Audience, Topic and Occasion

 

2. Your First Speech

Goals and Strategies for Your First Speech

Strategies for Organizing Your Speech

Outlining Your Speech

Practicing Your Speech

Presenting Your Speech

Strategies for Overcoming Speech Anxiety

 

3. Presenting the Speech

Characteristics of Effective Presentation

The Voice in Presentation

The Body in Presentation

Modes of Presentation

Practicing for Speech Presentation

 

4. Listening Critically

Are You Really Listening?

Strategies for Careful Listening

Listening Critically

Evaluating Speeches Critically

 

PART II: Invention and Development of the Speech

 

5. Analyzing Your Audience

Checking Audience Demographics

Respecting Audience Cultures

Understanding Audience Psychology

Strategies for Analyzing the Audience

Analyzing Your Own Ethos

 

6. Choosing a Topic and Developing a Strategy

What Makes a Good Topic?

How to Choose a Good Topic

Developing a Strategic Plan

Developing the Purpose Statement and the Thesis Statement

Analyzing the Thesis Statement

 

7. Researching the Speech

Strategic Perspectives on Research

Types of Supporting Material

Tools for Locating Supporting Material

Sources of Supporting Material

Evaluating Evidence

A Plan for Research

Note Taking and Filing

 

8. Reasoning

Proof, Support, and Reasoning

Example

Analogy

Signs

Cause

Testimony

Narrative

Avoiding Errors in Reasoning

Reasoning in Public Speaking

 

PART III:  Arrangement and Style in the Speech

 

9. Organizing the Speech: The Body

Why is Organization Important?

Selecting the Main Ideas

Arranging the Main Ideas

Selecting and Arranging Supporting Materials

 

10. Organizing the Speech: Introductions, Conclusions, and Transitions

Introductions: Beginning the Speech

Conclusions: Ending the Speech

Transitions: Connecting the Elements of a Speech

 

11. Outlining the Speech

From Ideas to Outline

The Preparation Outline

Sample Preparation Outlines

The Presentation Outline

Sample Presentation Outline

  

12. Achieving Style through Language

What is Style?

Defining Terms Appropriately

Achieving Clarity, Rhythm, and Vividness

Style and the Entire Speech

Achieving Good Style

 

PART IV:  Uses of Public Speaking

 

13. Informing

Planning Your Strategy

Informative Strategies

Encouraging Retention

 

14. Persuading

Purposes for Persuasive Strategies

Plan Your Strategy

The Elaboration Likelihood Model

Constraints on Effective Persuasive Speaking

Strategic Resources for Specific Purposes

General Strategic Resources

Organizing Persuasive Speeches

 

15. Speaking with Visual Aids

Benefits of Using Visual Aids

Types of Visual Aids

Visual Aid Media

Preparing Visual Aids

Using Visual Aids in the Speech

 

16. Occasions for Public Speaking

Fitting Your Speech to the Occasion

Deliberative Speaking

Ceremonial Speaking

Speeches Combining Deliberative and Ceremonial Goals

 

Appendix: Speeches for Analysis and Discussion

Product Details

ISBN:
9780205638321
Subtitle:
Strategies for Success with MySpeechLab with Pearson eText
Author:
Zarefsky, David
Author:
Zarefsky
Publisher:
Pearson
Subject:
Theater - General
Subject:
Public Speaking
Subject:
Reference-Speech and Debate
Copyright:
Edition Description:
Trade paper
Series:
Myspeechlab Series Myspeechlab
Publication Date:
February 2010
Binding:
Miscellaneous printed material
Grade Level:
College/higher education:
Language:
English
Illustrations:
Y
Pages:
496
Dimensions:
9.9 x 7.9 x 0.8 in 789 gr

Related Subjects

Arts and Entertainment » Drama » General
Engineering » Communications » General
Reference » Speech and Debate
Textbooks » General

Public Speaking: Strategies for Success (6TH 11 - Old Edition) Used Trade Paper
0 stars - 0 reviews
$92.00 In Stock
Product details 496 pages Allyn & Bacon - English 9780205638321 Reviews:
"Synopsis" by , This package contains the following components:

-0205638325: Public Speaking: Strategies for Success

-0205673090: MySpeechLab with Pearson eText

"Synopsis" by , As one of today's leading scholars in speech communication, David Zarefsky's revised edition offers "rhetorical workout" boxes to increase skills development, updated information technology to connect the theories and concepts of public speaking to everyday life and a "student's view" box so that students can learn from their peers.

Public Speaking, places a strong emphasis on developing strategies and making choices. Reinforcing the idea that public speaking is a skill that can assist in helping students communicate in their personal, professional and social lives. Throughout the text, students are encouraged to think through and about the public speaking process, as well as consider the diversity of audiences, occasions, and speakers, enabling them to choose a specific purpose, a relevant topic, and the appropriate material to make their speeches successful.

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