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Original Essays | September 15, 2014

Lois Leveen: IMG Forsooth Me Not: Shakespeare, Juliet, Her Nurse, and a Novel



There's this writer, William Shakespeare. Perhaps you've heard of him. He wrote this play, Romeo and Juliet. Maybe you've heard of it as well. It's... Continue »
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    Juliet's Nurse

    Lois Leveen 9781476757445

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1 Hawthorne Sociology- General

This title in other editions

Saving the World: A Brief History of Communication for Devleopment and Social Change (History of Communication)

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Saving the World: A Brief History of Communication for Devleopment and Social Change (History of Communication) Cover

 

Synopses & Reviews

Publisher Comments:

 

This far-reaching and long overdue chronicle of communication for development from a leading scholar in the field presents in-depth policy analyses to outline a vision for how communication technologies can impact social change and improve human lives. Drawing on the pioneering works of Daniel Lerner, Everett Rogers, and Wilbur Schramm as well as his own personal experiences in the field, Emile G. McAnany builds a new, historically cognizant paradigm for the future that supplements technology with social entrepreneurship.
 
McAnany summarizes the history of the field of communication for development and social change from Truman's Marshall Plan for the Third World to the United Nations' Millennium Development Goals. Part history and part policy analysis, Saving the World argues that the communication field can renew its role in development by recognizing large aid-giving institutions have a difficult time promoting genuine transformation. McAnany suggests an agenda for improving and strengthening the work of academics, policy makers, development funders, and any others who use communication in all of its forms to foster social change.

About the Author

 

Emile G. McAnany is the former Walter E. Schmidt, S.J., Professor of Communication at Santa Clara University and the author of several books, including Mass Media and Free Trade: NAFTA and the Cultural Industries.

Product Details

ISBN:
9780252078446
Author:
Mcanany, Emile G
Publisher:
University of Illinois Press
Author:
McAnany, Emile G.
Subject:
Communication
Subject:
Economics - General
Copyright:
Edition Description:
1st Edition
Series:
History of Communication
Publication Date:
20120331
Binding:
TRADE PAPER
Language:
English
Pages:
200
Dimensions:
9 x 6 in

Related Subjects

Business » Communication
History and Social Science » Economics » General
History and Social Science » Intercultural Communications » General
History and Social Science » Politics » General
History and Social Science » Sociology » General

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