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How to Make an Impact: Influence, Inform and Impress with Your Reports, Presentations, Business Documents, Charts and Graphs (Financial Times)by Jon Moon
Synopses & Reviews
How to make an IMPACT
Influence, inform and impress with your reports, presentations and business documents
Author Jon Moon
Every once in a while, simple ideas change business forever - this book is full of such ideas. A must-read if you want to do something about all those impenetrable reports, slides and information packs. This book has all the answers and will redefine how you think about business documents.
Dominic Burke, Chief Executive, Jardine Lloyd Thompson Group plc
This is a vital topic that has been sorely neglected. Jons book changes that. It is crammed with new ideas that are creative, thoughtful, yet practical and relevant for all disciplines of business. Essential reading for everyone in business!
Dr Jikyeong Kang, Professor of Marketing and Director of MBA Programmes, Manchester Business School
Ive seen Jons talk and his ideas are full of originality and wisdom. Many ideas are stunningly simple, others are mould-breaking. He takes preconceived thinking and turns it on his head. Your business reporting will never be the same again.
Michael Izza, Chief Executive ICAEW
STRAPLINE: Clear information shows clear thinking, and clear thinking informs, influences and impresses.
How often do you stare at uninviting and confusing presentations, notes, reports and information packs? And get nothing out of them? But it doesnt have to be like this. We can all produce amazingly clear work that has incredible impact if only we knew how. This book shows you how. It is full of ideas, tips and principles that are simple and easy to implement, yet brilliantly effective. You will never look at a business document in the same way again. And your work will impress the people that matter and get the results you want.
Book News Annotation:
This work offers simple tips for improving the clarity and visual appeal of reports, presentations, and business documents. Chapters cover bullet points, graphs, tables, making comparisons, slides, numbers, document design, variances and KPIs, and organization charts. An appendix on computing gives instructions on using the PC to do some of the graphs in the book, compares the advantages of Excel versus Word for reports and information packs, and gives tips on formatting numbers, variably rounding, and computing percentage variances. Before and after examples are based on real-life projects that the author has consulted on. B&w examples of documents are included. Moon is a business presentation trainer. Annotation ©2008 Book News, Inc., Portland, OR (booknews.com)
About the Author
Jon Moon is a trainer and consultant in presenting business information clearly. His clients include leading UK business schools and major international companies such as AIG and Unilever. He has delivered talks to the charity sector, to senior civil servants for the training function of the UKs Cabinet Office and worked with the Institute of Chartered Accountants.
Before becoming an independent consultant, Jon was Finance Director of an insurance company and Acquisitions Partner in a FTSE 250 company where he worked on acquisitions, strategy reviews and competitor analysis. He has travelled 100,000 miles investigating frauds. He publishes in the accounting, HR and insurance trade press.
Table of Contents
Chapter 1: Bullet points (WiT)
Chapter 2: Graphs
Chapter 3: Tables
Chapter 4: Making comparisons
Chapter 5: Slides
Chapter 6: Numbers
Chapter 7: Document design
Chapter 8: Variances, KPIs and 'flashes'
Chapter 9: Organisation charts
Chapter 10: Next steps
What Our Readers Are Saying