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Guts!: Companies That Blow the Doors off business-as-usual

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Guts!: Companies That Blow the Doors off business-as-usual Cover

 

Synopses & Reviews

Publisher Comments:

Kevin and Jackie Freiberg’s previous book, Nuts!: Southwest Airline’s Crazy Recipe for Business and Personal Success, described the unconventional leadership that made Southwest an airline industry dynamo. In GUTS!, the Freibergs look at twenty-five gutsy and extraordinarily successful businesses and introduce the chief executives who are creating a new corporate ethos that blows the doors off business-as-usual.

Drawing on five years of research, the Freibergs provide a behind-the-scenes look at these intensely focused, passionate, and unconventional leaders and their companies. Among them:

• James Blanchard, CEO of Synovus Financial, a financial services giant with more than 16 billion dollars in assets

• Roy Spence, Jr., President of GSD&M Advertising, which AdWeek magazine named Southwest Agency of the Year seven times

• James Goodnight of SAS, a world leader in intelligence software

Although the leaders in the book represent a wide-range of industries, they share a common vision: They see business as a heroic cause and understand that good leadership isn’t a matter of position, but of influence. They reject hierarchical rules, rituals, and expectations, and have replaced in-the-box management with a culture based on passion and innovation. They regard their employees not as “human resources,” but as individuals with unique gifts and talents. And make everyone in the company responsible for the company’s brand and culture.

An exciting follow-up to Nuts!, which has sold nearly 500,000 copies in hardcover and paperback, GUTS! proves that it is possible to have fun, live your values, and still make money.

From the Hardcover edition.

Synopsis:

Discusses the business practices of twenty-five successful companies whose unusual leadership systems have enabled significant profits, profiling chief executives who are living examples of the benefits of good leadership and out-of-the-box thinking. Reprint. 12,500 first printing.

Synopsis:

KEVIN and JACKIE FREIBERG, the authors of the bestselling Nuts!, are professional speakers and consultants on leadership development, culture innovation, and building lifetime customer loyalty. Kevin is the president and Jackie is a co-owner and managing partner of the San Diego Consulting Group, Inc. They speak at more than one hundred events a year, and consult top companies such as Ernst & Young, FedEx, General Electric, and Federated Department Stores. They live in San Diego, California.

From the Hardcover edition.

Product Details

ISBN:
9780307485748
Subtitle:
Companies That Blow the Doors off business-as-usual
Publisher:
Knopf Doubleday Publishing Group
Author:
Jackie Freiberg
Author:
Freiberg, Jackie
Author:
Freiberg, Kevin
Author:
Kevin Freiberg
Subject:
Business & Economics : Leadership
Subject:
Business & Economics : Management - General
Subject:
Leadership
Subject:
Business-History and Biography
Subject:
BUSINESS STRATEGY
Subject:
Business Writing
Subject:
Business & Economics : General
Subject:
main_subject
Subject:
all_subjects
Publication Date:
20050920
Binding:
ELECTRONIC
Language:
English
Pages:
288

Related Subjects

Business » General
Business » Human Resource Management

Guts!: Companies That Blow the Doors off business-as-usual
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Product details 288 pages Crown Publishing Group - English 9780307485748 Reviews:
"Synopsis" by , Discusses the business practices of twenty-five successful companies whose unusual leadership systems have enabled significant profits, profiling chief executives who are living examples of the benefits of good leadership and out-of-the-box thinking. Reprint. 12,500 first printing.
"Synopsis" by , KEVIN and JACKIE FREIBERG, the authors of the bestselling Nuts!, are professional speakers and consultants on leadership development, culture innovation, and building lifetime customer loyalty. Kevin is the president and Jackie is a co-owner and managing partner of the San Diego Consulting Group, Inc. They speak at more than one hundred events a year, and consult top companies such as Ernst & Young, FedEx, General Electric, and Federated Department Stores. They live in San Diego, California.

From the Hardcover edition.

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